# pietra hernandez

pietra hernandez is a remote worker on Himalayas, Marketing Specialist I at SEI Asset Management, based in United States.

Source: https://himalayas.app/@pietrahernandez

```text
I build data-informed institutional marketing campaigns, digital experiences, and sales enablement programs.
```

| Detail | Value |
| --- | --- |
| Availability | Open to opportunities |
| Location | United States |
| Authorized to work in | United States |
| Job categories | Marketing Specialist, Digital Marketing Specialist, Marketing Analyst, Content Marketing Specialist, Marketing Operations Specialist, Campaign Manager, Business Development Specialist, Customer Success Manager, Marketing Communications Specialist, Marketing Strategy Specialist |
| Skills | Digital Marketing Strategy, Brand Management, Content Creation, SEO, Marketing Automation, Campaign Management, Data Analysis, Client Relations, Salesforce, Microsoft Dynamics CRM, Drupal, Eloqua, Google Analytics, Power BI, 6Sense, Bombora, Campaign Manager, LinkedIn Navigator, Adobe Workfront, Adobe Express, InCopy, Adobe Creative Suite, Webex, Mailchimp, Agorapulse, Squarespace, SharePoint, Microsoft Suite, Microsoft Copilot, English, Portuguese, Spanish, Workfront, Adobe Illustrator, Calendly |

## What I'm looking for

```text
I'm looking to build data-informed digital and multi-channel marketing campaigns, create sales enablement content, and partner with sales and product teams to drive lead generation and client growth.
```

## About

```text
At SEI Asset Management, I build institutional marketing campaigns across Salesforce, Eloqua, 6sense, LinkedIn, Drupal, and Ceros. I independently managed telemarketing vendors generating more than 200 qualified leads and appointments, launched 100+ interactive digital experiences, and developed dashboards and TAM reports to improve campaign visibility and targeting.

Previously at SEI Private Trust Company, I secured $10M+ in new assets through client relationships while analyzing KPIs, resolving complex platform issues, and partnering with Product/Engineering on UX improvements. I bring experience in content creation, marketing automation, client relations, social media, event support, and multilingual communication in English, Portuguese, and Spanish.
```

## Experience

### Marketing Specialist I (current)

[SEI Asset Management](https://himalayas.app/companies/sei). Feb 2022 - Present

```text
Managed telemarketing operations and multi-channel marketing campaigns for the Institutional Sales division, generating over 200 qualified leads. Created digital and print marketing materials, launched 100+ interactive digital experiences, and built performance dashboards in Salesforce.
```

Skills: Drupal, Eloqua, Salesforce, 6Sense, LinkedIn-Navigator, Bombora, Adobe-Workfront, Webex, Confluence, Calendly, Microsoft-Word, Adobe-Express, InCopy, Google-Analytics, Marketing-Automation, Campaign-Management, Data-Analysis, Client-Relations

## Education

### Kutztown University of Pennsylvania

Bachelor of Science, Business Administration

```text
Pursued a Bachelor of Science in Business Administration with a focus on Marketing.
```

## Tech stack

- Salesforce
- Mailchimp
- Google Analytics
- Eloqua
- Agorapulse
- Webex
- Squarespace
- Workfront
- Adobe Illustrator
- 6sense
- Calendly

To contact pietra, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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