# Olga H

Olga H is a remote worker on Himalayas, Head of Product Marketing at iGaming Operator, based in Ukraine.

Source: https://himalayas.app/@olgah

```text
Product marketing leader in iGaming who grew NGR 82% and reduced blended CAC 24%.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | Ukraine |
| Authorized to work in | Ukraine |
| Salary expectations | 45k+ USD |
| Job categories | Marketing Director, Chief Marketing Officer, Marketing Operations Manager |
| Skills | Product Marketing, Growth Marketing, Go To Market Strategy, Marketing Operations, IGaming, Affiliate Marketing, Partnership Marketing, Performance Marketing, Customer Acquisition, Customer Relationship Management, Reactivation, SEO, Media Buying, Influencer Marketing, Social Media Marketing |

## About

```text
At an iGaming operator, I developed and executed a product expansion GTM strategy across tier 1, 2, and 3 regions. I grew NGR by 82% within the first nine months while reducing blended CAC by 24%.

At HR Vision events, I developed a GTM strategy that delivered $2M+ in annual sales while meeting profit margin goals. I also helped grow the customer base from ~500K to almost 1M through new content initiatives and diversified acquisition channels.

At WAM, a P2E crypto project, I developed a go-to-market strategy that drove 2.5M registrations within 60 days of launch. I built the marketing function and supported Pre-Seed and Seed fundraising totaling $2.15M.

At a TOP world iGaming operator, I developed a GEO expansion strategy that entered 25 new markets and drove +700% NGR within 12 months. I scaled the team from 0 to 70+ members and built a growth organization generating a $4M+ annual net revenue run-rate.
```

## Experience

### Head of Product Marketing

iGaming Operator. Jan 2026 - Oct 2026

```text
Developed and executed GTM strategy for product expansion across tier 1,2,3 regions, building scalable acquisition and growth channels. Increased NGR from $200K by 82% within the first 9 months, while reducing blended CAC by 24%.
```

Skills: Affiliate-Marketing, CRM, SEO, Media-Buying, Influencer-Marketing, SMM, Email, Push, KPI-Reporting, Team-Management

### Chief Marketing & Operational Officer

HR Vision Events. Jan 2024 - Dec 2025

```text
Developed and executed a GTM strategy, delivering $2M+ in annual sales while achieving targeted profit margin goals. Scaled the customer base from ~500K to almost 1M and increased revenue from $1.2M to ~$2M through new content initiatives and diversified acquisition channels.
```

Skills: GTM-Strategy, Content-Marketing, SEO, SMM, Paid-Media, Email, PR, Partnership-Management, Team-Leadership

### Chief Marketing Officer

WAM. Nov 2022 - Oct 2024

```text
Developed and executed a go-to-market strategy, driving 2.5M new registrations within 60 days of product launch. Built and scaled social media and community strategy, growing audiences to Telegram: 20K, Twitter/X: 110K, Discord: 10K, while maintaining 20%+ engagement.
```

Skills: Go-To-Market-Strategy, Social-Media, Community-Management, Team-Building, Investor-Relations, PR, Partnerships, Web3

### Head of Marketing Operations

TOP World iGaming Operator. May 2019 - Dec 2022

```text
Developed and executed a GEO expansion GTM strategy, entering 25 new markets (tier-1,2,3) and driving +700% NGR within 12 months. Scaled the team from 0 to 70+ members, successfully leading a multinational, cross-cultural environment.
```

Skills: Geo-Expansion, Affiliate-Marketing, SEO, SMM, Media-Buying, Influencer-Marketing, Email, Push, Team-Building, KPI-OKR-Definition, Mentorship-and-Leadership

## Education

### Academy of Municipal Administration

Master's Degree, Management of External Relations. 2012 - 2018

```text
Pursued a Master's Degree in Management of External Relations from 2012 to 2018.
```

### Wake Forest University

BFTF student program, Transatlantic Leadership Programme. 2011 - 2011

```text
Participated in the Transatlantic Leadership Programme as a BFTF student in 2011.
```

## Tech stack

- Telegram
- Discord

To contact Olga, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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