# Nidhi Shah

Nidhi Shah is a remote worker on Himalayas, PR & Corporate Communications Manager at Bajaj Auto Limited, based in India.

Source: https://himalayas.app/@nidhishah4

```text
PR & Corporate Communications Manager at Bajaj Auto, shaping brand and leadership communications across its brands.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | India |
| Authorized to work in | India |
| Salary expectations | 3023k+ INR |
| Job categories | Communications Specialist, Corporate Communications Manager, Marketing Communications Manager, Brand Manager, Social Media Manager, Content Strategist |
| Skills | Public Relations, Corporate Communications, Communication Strategy, Media Relations, Crisis Communications, Executive Communication, Brand Strategy, Brand Management, Internal Communications, External Communications, Stakeholder Engagement, Content Strategy, Content Marketing, Social Media Marketing, Digital Marketing |
| LinkedIn | https://linkedin.com/in/nidhiverse |

## About

```text
At Bajaj Auto, I lead PR and communications strategy across the company’s brands, aligned with business, brand, and marketing priorities. I manage the PR roadmap and communications for product launches, campaigns, milestones, and leadership opportunities.

At CGI, I drove strategic communications for Michelin’s Digital Experience Direction, strengthening brand visibility and stakeholder alignment across its digital workforce. I translated digital insights into clear narratives and used campaign performance data to improve communications.

At Kraft Heinz, I led global brand and communications work for GBS and the Global Capabilities Center. I also revamped SharePoint websites for Global Finance, Business, and the GCC team; engagement grew by 38% for Finance, while content consumption grew by 57% for Global Business.

At Tata International, I developed content and social media strategies, built an interactive Knowledge Management System, and supported PR and events. Social media engagement grew by 137%, and website traffic increased by 65% through digital, UI/UX, and SEO optimization.
```

## Experience

### PR & Corporate Communications Manager (current)

Bajaj Auto Limited. Sep 2026 - Present

```text
Lead PR and communications strategy across Bajaj Auto's brands, driving corporate, product, and leadership communications. Manage media relations, product launches, crisis communications, and PR agency partnerships.
```

Skills: PR-Strategy, Media-Relations, Crisis-Communications, Content-Development, Leadership-Visibility, Agency-Management, Stakeholder-Engagement

### Marketing & Communication Manager

[CGI](https://himalayas.app/companies/cgi). Dec 2024 - Sep 2026

```text
Drove strategic communication for Michelin's Digital Experience Direction (DXD), enhancing brand visibility and stakeholder alignment. Led integrated communication strategies, content creation, and brand governance.
```

Skills: Communication-Strategy, Brand-Visibility, Content-Creation, Stakeholder-Engagement, Data-Storytelling, Project-Management, Brand-Governance

### Independent Brand & Marketing Consultant

Advisor on Start-ups and MSME Boards. Jul 2024 - Dec 2024

```text
Crafted growth-driven brand and marketing strategies for startups and MSMEs, optimizing digital presence and executing end-to-end marketing initiatives to drive brand positioning and revenue growth.
```

Skills: Brand-Strategy, Marketing-Strategy, Digital-growth, Social-Media-Marketing, Consulting, Execution

### Senior Brand & Communication Specialist

[Kraft Heinz Company](https://himalayas.app/companies/the-kraft-heinz-company). Nov 2022 - Jul 2024

```text
Led global brand development for GBS and Global Capabilities Center, devising integrated communication plans and ensuring brand consistency. Managed content, events, and leadership visibility initiatives.
```

Skills: Brand-Development, Communication-Strategy, Brand-Governance, Content-Management, Event-Management, Stakeholder-Engagement, Leadership-Visibility

### Corporate Communications Executive

Tata International Limited. Mar 2020 - Nov 2022

```text
Led content strategy and optimization across internal and external channels, increasing social media engagement by 137% and website traffic by 65%. Managed PR, events, and thought leadership initiatives.
```

Skills: Content-Strategy, Social-Media-Management, SEO, PR, Event-Management, Internal-Communications, External-Communications

### Social Media Manager & Content Strategist

Various Ad Agency and Media Production House. Feb 2018 - Mar 2020

```text
Managed social media channels and developed content strategies for multiple clients, including managing cricketer Shikhar Dhawan's accounts. Executed paid media campaigns and client account management.
```

Skills: Social-Media-Management, Content-Strategy, Content-Creation, Account-Management, Paid-Media, SEO, SEM

## Education

### MICA, Ahmedabad

Master's, Communications and Digital Marketing

```text
Master's in Communications and Digital Marketing with specializations in Branding & Communication and Social Media & Content Marketing.
```

### K.J. Somaiya College (Now Mumbai University)

Bachelor's, Mass Media

Activities and societies: Content Head and Sponsorship Coordinator for Hult Prize event of Hult Business School in association with the United Nations and Bill Clinton's Business School

```text
Bachelor's in Mass Media with an advertising specialization, covering mass media, advertising, market research, consumer behavior, public relations, and integrated marketing communications.
```

## Tech stack

- Twitter Ads
- Mailchimp
- Google Analytics
- Google Search Console
- Slack
- Apollo
- Trello
- SEMrush
- Buffer
- SocialPilot
- LinkedIn Sales Navigator
- Adobe Premiere Pro
- Canva
- Google Ads
- SurveyMonkey
- Hootsuite
- LinkedIn Ads

To contact Nidhi, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

## People also viewed

- [Kirti Mehta](https://himalayas.app/@kirtimehta): COO & Partner, The 23 Watts
- [Sheeba Johnson](https://himalayas.app/@sheebajohnson): Corporate Communication Manager, Arjuna Natural Pvt. Ltd.
- [akansha sharma](https://himalayas.app/@akanshasharma): Senior Manager PR & Communications, Liminal
- [Swati Sharma](https://himalayas.app/@swatisharma1): Sr Manager, Corporate Communications, Allianz Partners India
- [manisha bhatia](https://himalayas.app/@manishabhatia): Business Partner – Corporate Communications, Sage Publications India Pvt. Ltd.
- [Mashood cheriyolakkal](https://himalayas.app/@mashoodcheriyolakkal): Marketing Communications Lead, Mobily Infotech
- [rahul arora](https://himalayas.app/@rahularora2): Senior Content Manager, Magnon Group
- [Karhan Singh](https://himalayas.app/@karhansingh): Senior Manager, Public Relations, InsuranceDekho
- [priyanka yadav](https://himalayas.app/@priyankayadav11): Senior Manager, Marketing & Communications, Tata Consulting Engineers
- [Shoukat Abbas](https://himalayas.app/@shoukatabbas): Group Head, PR, Communications, Branding, and Digital Marketing, Adfactors PR