# Muhammad Mohsin

Muhammad Mohsin is a remote worker on Himalayas, Freelance Meta Ads Media Buyer at Self Employed, based in Pakistan.

Source: https://himalayas.app/@muhammadmohsin10

```text
Meta Ads media buyer for ecommerce and DTC brands managing $6k–$7k/month in ad spend across three accounts.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | Pakistan |
| Authorized to work in | Pakistan |
| Salary expectations | 50k+ USD |
| Job categories | Meta Ads Media Buyer, Paid Ads Manager, Digital Marketing Specialist |
| Skills | Meta Ads, Facebook Ads, Instagram Ads, Media Buying, Paid Social, Campaign Structure, Campaign Optimization, Audience Targeting, Retargeting, Creative Testing, Budget Management, Conversion Tracking, ROAS, CPA, CTR |

## About

```text
I manage $6k–$7k/month in Meta ad spend across three accounts for ecommerce, DTC and real estate clients. I own campaign structure, audience strategy, budget allocation and creative testing, and report on cost per purchase, ROAS and CTR to connect performance with decisions.

At Azra.Pk, I managed Meta ad campaigns for the ecommerce range from setup through daily optimisation, reallocating budget toward converting ad sets to improve conversion volume. At Streetsaver.pk, I managed client campaigns and supported the paid social team with audience targeting, creative testing and day-to-day optimisation.
```

## Experience

### Freelance Meta Ads Media Buyer (current)

Self Employed. Jan 2024 - Present

```text
Manage $6k–$7k/month in Meta ad spend for ecommerce, DTC and real estate clients, across three accounts. Own account structure, audience strategy, budget allocation and creative testing end to end.
```

Skills: Meta-Ads-Manager, Facebook-Instagram-Ads, Media-Buying, Paid-Social, Campaign-Structure, Optimization, Audience-Targeting, Retargeting, Creative-Testing, Budget-Management, Conversion-Tracking, ROAS, CPA, CTR, CPM, Reporting

### Paid Ads Manager (Meta Ads)

Azra.Pk. Jan 2024 - Jan 2025

```text
Managed Meta ad campaigns for the brand's ecommerce range, from setup to daily optimisation. Reallocated budget toward converting ad sets, improving conversion volume.
```

Skills: Meta-Ads, Campaign-Management, Budget-allocation, Conversion-Rate-Optimization

### Digital Marketing Specialist (Meta Ads)

Streetsaver.pk. Jan 2024 - Dec 2024

```text
Managed Meta Ads campaigns for client accounts, covering audience targeting, ad creative testing and day-to-day optimisation. Worked a hybrid schedule, remote and in-office, supporting the paid social team on ecommerce client accounts.
```

Skills: Meta-Ads, Audience-Targeting, Creative-Testing, Optimization, Paid-Social

## Education

### University of Engineering and Technology Lahore

Bachelor of Science, Polymer & Process Engineering. 2018 - 2022

Activities and societies: Executive Member, Debating Society – UET Lahore; Vice President, Gilgit-Baltistan UETian Society; Co-Director, Public Relations, Science Society – UET Lahore

```text
B.Sc. in Polymer & Process Engineering from the University of Engineering and Technology Lahore, completed in 2022.
```

## Tech stack

- Facebook Ads
- Meta Ads Manager

To contact Muhammad, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

## People also viewed

- [Ghulam Sabir User](https://himalayas.app/@ghulamsabiruser): Social Media Marketer, Self Employed
- [Samreen Fatima](https://himalayas.app/@samreenfatima): Meta Ads Media Buyer, Grow Higher Company
- [Shahzaib Naseem](https://himalayas.app/@shahzaibnaseem): Amazon FBA Specialist, Self Employed
- [Anees Mughal](https://himalayas.app/@aneesmughal1): Junior Media Buyer, RiseRabbit
- [Muhammad Zeeshan](https://himalayas.app/@muhammadzeeshan22): Meta Ads & Google Ads Specialist, Self Employed
- [Ahsan Qureshi](https://himalayas.app/@ahsanqureshi1): Performance Marketing & Media Buying, Self Practice / Independent Learning
- [Abulhassan Online](https://himalayas.app/@abulhassanonline): Freelance Digital Marketer & Strategist, Self Employed
- [Malik Asif](https://himalayas.app/@malikasif1): Performance Marketer, Independent
- [ali alyan](https://himalayas.app/@alialyan): Media Buyer, Meta IT Experts
- [Saad Bin Nasir](https://himalayas.app/@saadbinnasir): Digital Marketing Specialist, Freelance Clients