# Maria Tkacheva

Maria Tkacheva is a remote worker on Himalayas, Brand Content Strategist | Marketing Strategist at Maria Tkacheva, based in Russian Federation.

Source: https://himalayas.app/@mtkacheva

```text
Brand Content Strategist at Maria Tkacheva, building content systems that connect brand messaging, visuals, and business goals.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | Russian Federation |
| Authorized to work in | Netherlands |
| Salary expectations | 60k+ USD |
| Job categories | Brand Content Strategist, Marketing Strategist |
| Skills | Content Strategy, Content Architecture, Editorial Planning, Brand Messaging, Tone of Voice, Brand Consistency, Audience Research, Competitive Analysis, Content Performance, Visual Content Strategy, Design Coordination, Cross functional Team Coordination, Email Marketing, Social Media Content, Website Content |

## About

```text
I develop content architecture and editorial calendars for websites, social media, email campaigns, and advertising as an independent Brand Content Strategist. My work connects brand messaging, visuals, and business goals, with a consistent tone of voice across channels.

I build messaging frameworks informed by audience research, competitor analysis, and performance data. I also coordinate cross-functional teams and use Google Analytics and Yandex.Metrica to refine content strategies.
```

## Experience

### Brand Content Strategist | Marketing Strategist (current)

Maria Tkacheva. Aug 2013 - Present

```text
Developed content architecture and editorial calendars for websites, social media, email campaigns, and advertising, ensuring brand consistency and a unified tone of voice across all channels. Led cross-functional teams and optimized content performance using Google Analytics and Yandex.Metrica.
```

Skills: Content-Strategy, Editorial-Planning, Tone-of-Voice, Brand-Consistency, Audience-Research, Competitive-Analysis, Google-Analytics, Yandex-Metrica, Cross-functional-Leadership, Email-Marketing, Project-Management, AI-enhanced-Workflows

### Content Strategy Producer, Special Projects

Krasny Kvadrat LLC. Nov 2012 - Jun 2013

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Developed content frameworks and production schedules for multimedia projects, coordinating creative teams and stakeholders. Created project documentation to ensure message consistency and production efficiency.
```

Skills: Content-Strategy, Project-Management, Multimedia, Stakeholder-Coordination, Documentation

### Content Editor, Subtitling Department

Carousel TV Channel. Jul 2012 - Nov 2012

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Edited and synchronized content for broadcast and digital platforms, adhering to quality standards under tight deadlines. Ensured linguistic and visual consistency of localized materials.
```

Skills: Editing, Subtitling, Broadcast, Localization, Quality-Assurance

### Content Strategist & Editor

Gazoil Press LLC. Jul 2009 - Feb 2012

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Planned and produced analytical content for print and digital formats, managing special issues with authors, experts, and advertisers. Managed content systems on Bitrix CMS and adapted materials for different formats, audiences, and channels.
```

Skills: Content-Strategy, Editorial, Bitrix-CMS, Print, Digital, Special-Issues

### Live Content Strategist & Editor

Music Box Management LLC. Aug 2007 - Dec 2008

```text
Produced real-time content for broadcast and digital platforms under tight deadlines, ensuring quality, relevance, and audience alignment. Coordinated on-air messaging and visuals with production and creative teams.
```

Skills: Live-Show-Content, Broadcast, Digital, Coordination, On-Air-Communication

## Education

### Netology

Сертификат Content Producer, Контент-производство

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Сертификат Content Producer.
```

### Wordshop Academy

Storytelling & Storyboarding, Сторителлинг

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Курс Storytelling & Storyboarding.
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### The Orator Club

Storytelling, Сторителлинг

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Курс Storytelling.
```

### Московский государственный университет им. Ломоносова

Бакалавр, Журналистика

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Бакалавр журналистики, специализация редактор медиатекстов.
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### Московский гуманитарный университет

Бакалавр, Финансы и кредит

```text
Бакалавр финансов и кредита, специализация финансовый менеджмент.
```

## Tech stack

- Google Analytics

To contact Maria, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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