# María José Hernández Kwan

María José Hernández Kwan is a remote worker on Himalayas, Creative Designer & Communications Intern at Publicis Groupe, based in Colombia.

Source: https://himalayas.app/@marajoshernndezkwan

```text
Digital and Multimedia Designer at Publicis Groupe who led LATAM internal communications campaigns and multimedia work.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | Colombia |
| Authorized to work in | Colombia |
| Salary expectations | 30k+ USD |
| Job categories | Multimedia Designer, Graphic Designer, Advertising Designer, UI UX Designer, Motion Graphics Designer, Video Designer, Editorial Designer, Digital Marketing Specialist, Paid Media Specialist, Social Media Specialist, Media Buyer |
| Skills | Art Direction, Graphic Design, Branding, Visual Identity Design, Key Visuals, UI UX Design, Product Design, Wireframing, Responsive Design, Information Architecture, User Research, Design Systems, Motion Graphics, 2D Animation, Color Scripts |
| Portfolio | https://behance.net/mardeestrellas |
| LinkedIn | https://linkedin.com/in/majohkdesigner |

## What I'm looking for

```text
I'm open to opportunities in design—including graphic, advertising, UI/UX, motion, video, and editorial—as well as digital marketing roles in paid media, social media, and media buying, or related positions.
```

## About

```text
At Publicis Groupe (PGD), I led internal communications for the LATAM hub through multimedia campaigns, graphic assets, and responsive branded email marketing. I also coordinated event logistics and campaigns using SCRUM and Kanban.

At Fundación Monte Tabor, I directed the MVP of “Do-Re-mi LAB,” a web gamification platform for children, using Design Sprint and Double Diamond methods. I designed its visual identity and animated narrative, and participated in the interactive front end.

For freelance product work, I designed the mobile UI/UX for the fintech app “Finantáztico” and produced its launch video. For “Bogotá se Saborea,” I created an Instagram content strategy and adapted static designs into Reels.

On “RoloZ Animado,” I developed an editorial calendar, strategic copy, and paid media that supported organic follower growth and video retention. My other work includes art direction, color scripting, illustration, and audiovisual postproduction for animation, digital books, and interactive experiences.
```

## Experience

### Creative Designer & Communications Intern

[Publicis Groupe](https://himalayas.app/companies/publicis-groupe). Jan 2026 - Jul 2026

```text
Led regional internal communication for the LATAM hub with multimedia campaigns, graphic pieces, and responsive brand email marketing. Coordinated logistics and expectation campaigns for institutional events using agile methodologies.
```

Skills: Multimedia-Campaigns, Graphic-Design, Email-Marketing, Scrum, Kanban, Stakeholder-Management

### Project Manager and Multimedia Designer

Fundación Monte Tabor. Aug 2025 - Jun 2026

```text
Directed the MVP of 'Do-Re-mi LAB', a children's gamification web platform, using Design Sprint and Double Diamond. Designed the visual identity and animated narrative with Clip Studio Paint and After Effects, supported by AI tools.
```

Skills: Project-Management, Design-Sprints, Double-Diamond, Clip-Studio-Paint, After-Effects, HTML, CSS, JavaScript, GitHub, Netlify, Google-AI-Studio

### Product Designer (UI/UX) and Motion Graphics

Freelance. Oct 2025 - Nov 2025

```text
Designed the mobile interface (UI/UX) for a fintech app, including wireframes, interaction flows, and scalable UI kits in Figma. Produced the launch promotional video in After Effects with dynamic transitions simulating the real experience.
```

Skills: UI-UX, Wireframing, Figma, After-Effects, Motion-Graphics, Product-Design

### Digital Character Colorist and Final Art

Corferias. Sep 2025 - Oct 2025

```text
Executed color scripting for a 2D animation winning Corferias' call for SOFA 2025. Defined color palettes in Clip Studio Paint and Photoshop, ensuring visual consistency of characters and atmospheres, and optimized final assets for large-scale projections.
```

Skills: Color-Scripts, Clip-Studio-Paint, Photoshop, Color-Theory, Asset-Optimization

### Art Director, Digital Colorist, and Audiovisual Postproduction

Freelance. Sep 2023 - Oct 2025

```text
Directed the art and transmedia adaptation of 'El hombre que quería conocer el mar' into an animated short film and digital book. Established emotional and narrative atmosphere with Key Visuals, color grading, and color scripting, and optimized assets with generative AI and prompt engineering.
```

Skills: Art-Direction, Color-Grading, Color-Scripts, Key-Visuals, Generative-AI, Prompt-Engineering, Video-Editing, Sound-Design, Layout

### Digital Content Designer and Social Media Strategy

Freelance. May 2025 - Jun 2025

```text
Designed an Instagram content strategy to boost local tourism, with engagement KPIs and positioning. Structured an 8-post carousel in Figma, Illustrator, and Photoshop with visual hierarchy, and adapted static assets to Reels in After Effects and Canva.
```

Skills: Social-Media-Strategy, Instagram, Figma, Illustrator, Photoshop, After-Effects, Canva, Copywriting

### Social Media Manager and Content Strategist

Freelance. Mar 2024 - Mar 2025

```text
Consolidated average engagement of 8.5% on Instagram and 12% on TikTok for a 2D animation project about urban culture. Drove 150% growth in organic followers in 3 months with editorial calendar, strategic copy, and paid media.
```

Skills: Social-Media-Management, Content-Strategy, Instagram, TikTok, Paid-Media, TikTokAds, Google-Ads, Analytics

### Art Director, Colorist, Illustrator, and Editor

Biblioteca Pública El Parque. Aug 2024 - Nov 2024

```text
Co-created a transmedia experience of Augmented Reality and children's gamification, leading the graphic system and Key Visuals. Designed concept art for characters and immersive environments in Clip Studio Paint, applying color theory, and coordinated technical flow for asset export to Blender and Unity.
```

Skills: Art-Direction, Key-Visuals, Concept-Art, Clip-Studio-Paint, Color-Theory, Blender, Unity, Augmented-Reality

## Education

### Universidad Colegio Mayor de Cundinamarca

Pregrado, Digital Design and Multimedia. 2022 - Present

```text
Pursuing a degree in Digital Design and Multimedia, expected to graduate in 2026.
```

## Tech stack

- GitHub
- Unity
- Figma
- Adobe Photoshop
- Adobe InDesign
- Jira
- JavaScript
- Trello
- Notion
- ClickUp
- Gemini
- WordPress
- monday.com
- Miro
- Adobe Illustrator
- Adobe Premiere Pro
- Adobe After Effects
- Canva
- Blender
- Google Ads
- ElevenLabs
- Midjourney
- DaVinci Resolve
- Adobe Audition
- Suno
- Lovable
- Grok
- Kling AI
- CapCut
- Adobe Firefly
- ChatGPT
- Power BI
- Clip Studio Paint
- Claude
- Runway
- HTML
- CSS

To contact María José, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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