# Madhu Mallah

Madhu Mallah is a remote worker on Himalayas, Sr. Digital Marketing Executive at SquashCode, based in India.

Source: https://himalayas.app/@madhumallah

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Certified digital marketer with 4 + years of experience in SEO, paid ads, and content strategy.
```

| Detail | Value |
| --- | --- |
| Availability | Open to opportunities |
| Location | India |
| Authorized to work in | India |
| Job categories | Digital Marketing Associate, SEO Specialist, Paid Search Specialist, Social Media Manager, Content Marketing Specialist, Analytics Specialist, Marketing And Growth, Marketing Automation Specialist, Digital Marketing Manager, Junior Digital Marketing Associate, Marketing Associate, Digital Marketing Assistant, Digital Marketing Coordinator |
| Skills | SEO, Google Ads, Meta Ads, LinkedIn Ads, Taboola, GA4, GTM, Microsoft Clarity, Power BI, Conversion, Writing For Website Blogs, Canva, Photoshop, Video Editing, Creative Briefing, LeadSquared CRM, Pabbly, Marketing Automation, WordPress, HTML, CSS, JavaScript, Google Workspace, Google Analytics, HubSpot, SEMrush, Toolkit, Looker |
| LinkedIn | https://https://www.linkedin.com/in/madhumallah/ |

## What I'm looking for

```text
I seek a data-driven marketing role where I can optimize multi-channel campaigns, leverage analytics (GA4/GTM), and collaborate cross-functionally to scale lead generation and ROI.
```

## About

```text
I’m a certified Digital Marketer with over 4 years of experience driving growth through SEO, paid ads, and content marketing. Currently working as a Digital Marketing Associate at AriesPro Technology Services Pvt. Ltd., I handle end-to-end digital campaigns, analytics, and creative strategy. Alongside this, I freelance with Squash Code, managing social media, paid campaigns, and client reporting.

I’m passionate about data-driven marketing, learning new tools, and building impactful digital strategies that help brands grow and connect with their audience.
```

## Experience

### Sr. Digital Marketing Executive (current)

SquashCode. Dec 2022 - Present

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Managed Meta and Google Ads for real estate clients with monthly budgets up to ₹10 Lakh, set up GA4/GTM conversions and optimized creatives and landing pages to improve lead quality.
```

Skills: Google-Ads, Meta-Ads, Keyword-Research, GA4, GTM, Conversion-Tracking, Landing-Page-Optimization

### Digital Marketing Associate (current)

AriesPro Technology Services Pvt Ltd. Aug 2022 - Present

```text
Supported SEO and designed marketing materials including brochures, blogs and videos; managed digital content for website and social channels to enhance brand messaging and engagement.
```

Skills: SEO, Content-Marketing, Video-Editing, Social-Media-Management, WordPress, GA4, GTM, Creative-And-Design

### Technical Executive

Texicial Lite Pvt Ltd. Apr 2021 - Jun 2022

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Developed WordPress websites and managed SEO and social media campaigns; produced reports and analyses to track client campaign performance and meet digital objectives.
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Skills: WordPress, SEO, Social-Media, HTML, CSS, Reporting, Campaign-Analysis, Client-Management

### Digital Marketing Intern

Digital Rosogulla. Jun 2021 - Sep 2021

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Conducted keyword research, contributed to blog writing and supported social media campaigns and basic analytics reporting to improve content and SEO.
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Skills: Keyword-Research, SEO, Social-Media, Analytics, Content-Creation

## Education

### Amity University Online

Master of Business Administration, Digital Marketing Management. 2024 - Present

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Pursuing a Master of Business Administration in Digital Marketing Management focusing on advanced digital marketing strategies and analytics.
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### University of Calcutta

Bachelor of Commerce, Commerce. 2016 - 2020

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Completed a Bachelor of Commerce degree with coursework in commerce and business fundamentals from 2016 to 2020.
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### West Bengal Council of Higher Secondary Education

Higher Secondary Certificate, Higher Secondary (Class 12). 2015 - 2016

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Completed Higher Secondary Certificate (Class 12) under the West Bengal Council of Higher Secondary Education.
```

### West Bengal Board of Secondary Education

Secondary School Certificate, Secondary Education (Class 10). 2014 - 2015

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Completed Secondary School Certificate (Class 10) under the West Bengal Board of Secondary Education.
```

## Tech stack

- Taboola
- Gmail
- Google Analytics
- JavaScript
- HubSpot
- Google Workspace
- WordPress
- SEMrush
- Toolkit
- Canva
- Google Ads
- LinkedIn Ads

To contact Madhu, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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