# Lucas Pichel

Lucas Pichel is a remote worker on Himalayas, UX/UI Designer at Playstudios, based in Argentina.

Source: https://himalayas.app/@lucaspichel

```text
Product Manager at Playstudios, shaping The Win Zone from 0 to 1 and contributing to 34% DAU growth and 68% ARPPU growth.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | Argentina |
| Authorized to work in | Argentina |
| Salary expectations | 36k+ USD |
| Job categories | Product Manager, UI UX Designer |
| Skills | Product Management, PRD Execution, Requirements Gathering, OKR Aligned Planning, Data Driven Decision Making, Agile, Scrum, Backlog Management, Sprint Planning, Retrospectives, Stakeholder Management, Product Discovery, JTBD, Prioritization, OKRs |
| LinkedIn | https://linkedin.com/in/lucas-pichel-103474b1 |

## What I'm looking for

```text
I'm transitioning from UX/UI design into Product Management, building on my direct experience executing PRDs, aligning Product and Engineering, and planning work against OKRs. I'm open to remote roles across the Americas or on-site in Buenos Aires.
```

## About

```text
At Playstudios, I helped build The Win Zone from 0 to 1 ahead of its June 2025 launch. I translate PRDs into shipped features, plan work against OKRs, and contributed to 34% DAU growth and 68% ARPPU growth over the last quarter.

I designed The Win Zone’s Missions tracking system, increasing daily Quests participation among DAU by 211% in the month after release. My UX/UI background also includes redesigning the Daily Bonus feature, which increased average daily spins by 40%, and building a mobile app from concept to launch as a freelancer.
```

## Experience

### UX/UI Designer (current)

[Playstudios](https://himalayas.app/companies/playstudios). Jan 2021 - Present

```text
Lead UX/UI Designer for The Win Zone, partnering with Product Owners and Creative Directors to translate PRDs into shipped features. Designed an in-game Missions tracking system that increased daily mission participation by 211% and led a redesign of the Daily Bonus feature that increased daily average spins by 40%.
```

Skills: Figma, Wireframing, Prototyping, Design-Systems, Information-Architecture, PRD-Execution, OKR-Aligned-Planning, Agile-Scrum, Sprint-Planning, Retrospectives, Stakeholder-Management, Data-Driven-Decision-Making

### Freelance Multimedia and UX/UI Designer

Self Employed. Jan 2017 - Dec 2021

```text
Owned a mobile app from concept to launch, including market and user research, requirements definition, and iterative delivery based on usability testing. Translated stakeholder and user feedback into a delivery plan for a website redesign against business and accessibility requirements.
```

Skills: UX-UI-Design, User-Research, Usability-Testing, Requirements-Definition, Web-Design, Mobile-App-Design

## Education

### Coderhouse

Product Management Certificate, Product Management

```text
Product Management Certificate, in progress, expected completion November 2026.
```

### Universidad Argentina de la Empresa (UADE)

Bachelor's Degree, Multimedia and Interaction Design. 2017 - 2021

```text
Bachelor's Degree in Multimedia and Interaction Design, covering user-centered digital design, UX/UI for web and apps, AR/VR design, service design, and 2D/3D motion graphics.
```

### Coderhouse

UX/UI Design, UX/UI Design. Grade: Top 10% Distinction

```text
UX/UI Design certification with Top 10% Distinction, completed in 2021.
```

## Tech stack

- Stitch
- Figma
- Gemini
- Midjourney
- ChatGPT

To contact Lucas, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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