# Laura Rebollo Feliciano

Laura Rebollo Feliciano is a remote worker on Himalayas, Sales & CRM Coordinator at Weroad, based in Spain.

Source: https://himalayas.app/@laurarebollofelician

```text
Sales & CRM Coordinator at WeRoad, automating lead follow-up with n8n and managing B2C and B2B sales.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | Spain |
| Authorized to work in | Spain |
| Salary expectations | 50k+ EUR |
| Job categories | Sales Coordinator, CRM Coordinator, Digital Coordinator, Marketing Consultant, Brand Executive, Marketing Assistant |
| Skills | B2C Sales, B2B Sales, Lead Management, Sales Performance Analysis, Sales Strategy, Strategic Partnerships, Digital Strategy, Digital Marketing, Email Marketing, Marketing Automation, Paid Media, Campaign Performance Analysis, Salesforce Marketing Cloud, Salesforce, N8n |
| LinkedIn | https://linkedin.com/in/laura-rebollo |

## About

```text
At WeRoad, I manage B2C and B2B sales, follow up with leads, and work to close deals. I also track team targets and sales KPIs to find opportunities to improve conversion and revenue.

I use n8n to automate commercial and operational processes, streamline lead management, and reduce manual tasks. I also develop strategic brand partnerships and coordinate activities and events to generate qualified demand.

At Las Rozas Village, I developed digital strategy and managed email campaigns, personalized customer journeys, and Salesforce Marketing Cloud automations. Earlier, at Telefónica, I analyzed campaign performance and created emails and landing pages in Salesforce Marketing Cloud.
```

## Experience

### Sales & CRM Coordinator (current)

Weroad. Nov 2024 - Present

```text
Manage direct B2C and B2B sales, closing deals and ensuring an effective, results-driven commercial experience. Drive strategic partnerships with key brands and coordinate activities and events to generate qualified demand.
```

Skills: Sales, CRM, Lead-Management, N8n, Automation, KPI-Analysis, Sales-Reporting

### Digital Coordinator

Las Rozas Village. Dec 2022 - Nov 2024

```text
Developed and executed the digital strategy across both in-market and key international source markets. Set up and managed email marketing campaigns, creating automation workflows, building personalized customer journeys, and integrating various data sources using Salesforce Marketing Cloud.
```

Skills: Digital-Strategy, Email-Marketing, Salesforce-Marketing-Cloud, Automation, Paid-Media, Customer-Journey

### Marketing Consultant B2C

[Telefónica](https://himalayas.app/companies/telefonica). Jan 2021 - Dec 2022

```text
Measured and reported performance of all digital marketing campaigns, assessing against goals (ROI and KPIs). Collaborated with digital agencies and partnerships to evaluate new strategies for the digital channel.
```

Skills: Digital-Marketing, ROI-Analysis, KPI-Reporting, Salesforce-Marketing-Cloud, Data-Analysis

### Brand Executive

Wink Dentsu. Dec 2017 - Jan 2021

```text
Responsible for planning ON campaigns, client presentations, weekly and monthly reports, competition tracking, traffic templates and billing process. Coordinated between different departments for clients including Vodafone, Acción contra el Hambre, and Universidad Católica de Valencia.
```

Skills: Campaign-Planning, Client-Presentations, Reporting, Competition-Tracking, Billing, Coordination

### Marketing Assistant

Lufthansa. May 2016 - Dec 2017

```text
Provided marketing support, assisting with various marketing activities and campaigns.
```

## Education

### MOA

Master, Salesforce CRM & Marketing Cloud

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Master Salesforce CRM & Marketing Cloud completed in 2022.
```

### ESIC

Master, Marketing and Commercial Management. 2016 - 2017

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Master Degree in Marketing and Commercial Management from ESIC, completed in 2017.
```

## Tech stack

- Facebook Ads
- Google Tag Manager
- Tableau
- Salesforce
- Zendesk
- WordPress
- N8N

To contact Laura, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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