# LaKenya Norris

LaKenya Norris is a remote worker on Himalayas, Board of Directors at DDD, Inc., based in United States.

Source: https://himalayas.app/@lakenyanorris

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I lead strategic communications and digital marketing that grow visibility, engagement, and institutional impact.
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| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | United States |
| Authorized to work in | United States |
| Salary expectations | 65k+ USD |
| Job categories | Marketing Communications Manager, Digital Marketing Manager, Communications Manager, Social Media Manager, Public Relations Manager |
| Skills | Strategic Communications, Digital Marketing, Social Media Management, Team Leadership, Content Development, SEO Optimization, Project Management, Public Relations, Media Relations, Executive Communication, Brand Architecture, Audience Development, Digital campaign execution, Analytics, Google Analytics 4, Conversion Tracking, Vendor Management, Fundraising Strategy, Partnership Development, Photography, Adobe Creative Suite, Hootsuite, Sprout Social, Asana, ClickUp, Meta Business Suite, Canva |
| Portfolio | https://drive.google.com/file/d/1sQkPwRh8W5g7kD5zVJjjzP_ISd8BFyMR/view |

## About

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At Georgia Tech Arts, I lead centralized marketing and communications strategy across performances, exhibitions, grants, partnerships, and Institute initiatives. I built the first unified communications and analytics infrastructure connecting web, email, social media, ticketing, GA4, and conversion tracking.

My digital campaigns increased social visibility by 455%, engagement by 123%, audience growth by 50%, and post link clicks by 5,960% within five months. I also secured 10+ earned media placements, shape executive communications, and establish brand architecture and cross-channel content standards.

Previously, I led digital communications for 60+ YMCA of Metropolitan Atlanta social channels and increased organic reach by 40% through SEO. I bring experience in public-health communications, editorial content, team mentorship, vendor management, and community-focused storytelling.
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## Experience

### Board of Directors (current)

DDD, Inc.. Nov 2025 - Present

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Contribute governance oversight and strategic counsel on fundraising and impact storytelling to drive donor engagement and long-term financial sustainability.
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Skills: Governance, Fundraising, Social-Impact-Storytelling, Strategic-Consulting

### Marketing and Communications Manager (current)

[Georgia Institute of Technology](https://himalayas.app/companies/state-of-georgia-tech). Jul 2025 - Present

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Lead centralized marketing and communications strategy for Georgia Tech Arts, aligning messaging and campaigns across performances, exhibitions, grants, partnerships, and Institute initiatives. Increased social media visibility by 455% and engagement by 123% within five months.
```

Skills: Strategic-Communications, Digital-Marketing, Social-Media-Management, Media-Relations, Executive-Communication, Analytics, GA4, Content-Strategy, Team-Leadership, Vendor-Management

### Board of Directors (current)

DeKalb Brilliance Academy. Jul 2025 - Present

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Elected voting board member providing governance oversight while driving fundraising strategy and developing key partnerships to support long-term organizational growth and financial sustainability.
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Skills: Governance, Fundraising, Strategic-Partnerships, Policy-Governance

### Social Media and Digital Content Specialist

YMCA of Metropolitan Atlanta. Sep 2022 - Jan 2025

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Led digital communications for a portfolio with 60+ social media channels and managed project manager workflow for YMCA locations and social leads. Implemented SEO strategies, boosting organic reach by 40%.
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Skills: Social-Media-Management, Digital-Content, SEO, Project-Management, Training, Partnerships

### Advisory Panelist

City of Atlanta. Jan 2023 - Dec 2024

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Provided strategic recommendations on arts funding, municipal contracts, and public engagement initiatives to support citywide cultural development.
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Skills: Strategic-Recommendations, Arts-Funding, Municipal-Procurement-Processes, Public-Engagement

### Communications Specialist

DeKalb County Board of Health. Aug 2022 - Oct 2022

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Led communications and media campaigns for grant-funded public health programs. Created compelling content including press releases, infographics, and social media assets to enhance community engagement.
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Skills: Communication-Skills, Media-Campaigns, Content-Creation, Press-Releases, Infographics, Social-Media, Public-Health

## Education

### Purdue University Global

Micro-credential, Social Media Law

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Completed a micro-credential in Social Media Law in July 2023.
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### Walden University

Doctor of Philosophy, Management - Leadership and Organizational Change. 2015 - 2019

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Completed 32 credits toward a Doctor of Philosophy in Management with a focus on Leadership and Organizational Change from 2015 to 2019.
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### St. Thomas University

Master of Science, Sports Administration. 2012 - 2014

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Earned a Master of Science in Sports Administration from 2012 to 2014.
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### American InterContinental University

Bachelor of Arts, Business Administration. 2010 - 2012

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Earned a Bachelor of Arts in Business Administration from 2010 to 2012.
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## Tech stack

- Asana
- ClickUp
- Canva
- Hootsuite
- Sprout Social
- Meta Business Suite

To contact LaKenya, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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