# Khôi Nguyên Phan

Khôi Nguyên Phan is a remote worker on Himalayas, Head of Marketing at HMK Eyewear, based in Vietnam.

Source: https://himalayas.app/@khinguynphan

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Marketing consultant for consumer brands and retail, turning market opportunities into clear positioning and practical growth plans.
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| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | Vietnam |
| Authorized to work in | Vietnam |
| Salary expectations | 60k+ USD |
| Job categories | Marketing Consultant |
| Skills | Marketing Strategy, Brand Strategy, Brand Positioning, Go To Market Strategy, Growth Strategy, Marketing Planning, Consumer Insights, Market Analysis, Customer Segmentation, Competitive Analysis, Campaign Strategy, Digital Marketing, Retail Marketing, Trade Marketing, Product Launch |

## What I'm looking for

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I’m available for remote, project-based marketing and brand strategy collaborations.
```

## About

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At HMK Eyewear, I lead marketing across brand, digital and retail expansion, aligning planning with commercial goals and supporting marketing for 10 new store openings. Integrated digital and communications initiatives accompanied reported growth in website traffic and online sales.

Before HMK Eyewear, I managed brand and marketing at GMAX/Milensea, covering consumer products, launches, retail partnerships and growth planning. I led a 10-person team and worked on market opportunities, distribution planning and integrated campaigns.

At Lokaport, I worked across market intelligence and channel activation, using consumer trend research and campaigns through Google, Facebook, events and other touchpoints. I’m now available for remote, project-based marketing and brand strategy collaborations, helping founders, brand leaders and lean teams turn opportunities into clear positioning, actionable plans and measurable priorities.
```

## Experience

### Head of Marketing (current)

HMK Eyewear. Jan 2023 - Present

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Led marketing across brand, digital, and retail expansion. Oversaw digital, advertising, communications, and creative functions, aligning planning with commercial goals.
```

Skills: Brand-Strategy, Digital-Marketing, Advertising, Communication-Skills, Creative-Direction, Retail-Marketing, Campaign-Management

### Brand & Marketing Manager

GMAX. Jan 2020 - Dec 2023

```text
Managed brand and marketing for GMAX and Milensea, including product launches, retail partnerships, and growth planning. Led a 10-person team.
```

Skills: Brand-Management, Marketing-Strategy, Product-Launch, Retail-Partnerships, Team-Leadership, Digital-Marketing, Trade-Marketing

### Sales & Marketing Manager

Lokaport. Feb 2019 - Apr 2020

```text
Led market intelligence, channel activation, and cross-functional delivery. Managed a team of seven and supported sales planning and performance reporting.
```

Skills: Market-Research, Competitive-Analysis, Google-Ads, Facebook-Ads, Event-Marketing, Team-Leadership, Sales-Planning, performance-reporting

## Tech stack

- Facebook

To contact Khôi Nguyên, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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