# Joseph Myers

Joseph Myers is a remote worker on Himalayas, Director of Marketing at MultiCoat, based in United States.

Source: https://himalayas.app/@josephmyers1

```text
I’m a director-level B2B marketing leader who builds brands and delivers measurable ROI through demand generation.
```

| Detail | Value |
| --- | --- |
| Availability | Open to opportunities |
| Location | United States |
| Authorized to work in | United States |
| Job categories | Director of Marketing, Digital Marketing Director, Sales and Marketing Director, Marketing Consultant, Sales Manager, Marketing Director, Executive Marketing Director, Director Of Marketing And Communications, Director of Digital Marketing, Head of Marketing, Director Of Global Marketing |
| Skills | Marketing Leadership, Demand Generation, Brand Development, Campaign Strategy, B2B Marketing, Budget Management, SEO, SEM, Paid Media, PPC, Google Analytics, Email Marketing, Web Development, CRM Systems, Lead Generation, Inside Sales, Adobe Creative Suite, Elementor, WordPress, Brand Identity, Marketing Collateral, CMS |

## What I'm looking for

```text
I’m looking to lead B2B growth with ownership of brand, demand generation, and CRM-driven pipeline. I want to partner cross-functionally to turn SEO/paid media and trade shows into measurable ROI and scalable revenue impact.
```

## About

```text
I’m a senior marketing executive with 15+ years of director-level leadership across B2B specialty coatings, construction materials, and flooring—building brands from the ground up and scaling growth through integrated demand generation. I’ve led cross-functional teams, managed marketing budgets, and reported directly to presidents, VPs, and business owners while driving measurable ROI across digital, trade show, and sales enablement channels.

Most recently, I owned full marketing strategy and execution for architectural coating systems, leading a complete brand redesign and trade show booth overhaul while increasing inbound leads and website traffic through targeted SEO and a content strategy refresh. Earlier, I joined as the founding marketing hire at Duravel—building the brand infrastructure from zero and driving 500% revenue growth through a unified brand-and-demand generation engine; I also delivered 300%+ YoY growth in online leads in prior roles and implemented CRM and lead-flow processes that supported consistent pipeline across multiple business units.
```

## Experience

### Director of Marketing

MultiCoat. Feb 2025 - Mar 2026

```text
Owned full marketing strategy and execution for an architectural coating systems brand. Led a complete brand redesign and trade show booth overhaul, and increased inbound lead generation and website traffic through targeted SEO and content updates.
```

Skills: B2B-Marketing, Demand-Generation, SEO, Content-Marketing, Paid-Media, Trade-Show-Marketing, Website-Strategy, Lead-Generation, Marketing-Analytics

### Director of Marketing

Duravel. Feb 2022 - Feb 2025

```text
Joined as a founding marketing hire and built brand infrastructure from zero, including logo, website, trade show presence, and messaging. Drove 500% revenue growth through integrated brand and demand generation, generating hundreds of qualified leads per show and building a full marketing stack with CRM integration and sales enablement.
```

Skills: Brand-Development, Demand-Generation, B2B-Marketing, SEO, CRM-Integration, Email-Marketing, Content-Marketing, Sales-Enablement, Web-Strategy

### Founder & Marketing Consultant

HostsB Marketing. Jan 2000 - Jan 2024

```text
Operated an independent marketing consultancy for 24 years, delivering full-service support across specialty coatings, construction, and industrial B2B sectors. Provided brand identity, web development, SEO strategy, lead generation, and marketing operations to drive measurable business growth.
```

Skills: Brand-Identity, Web-Development, SEO-Strategy, Demand-Generation, Lead-Generation, Marketing-Operations, B2B-Marketing, Content-Marketing, performance-reporting

### Sales & Marketing Director

Turning Point Supply. Apr 2019 - Feb 2022

```text
Drove consistent revenue growth through integrated marketing and sales enablement. Improved organic website traffic via SEO and site architecture changes, led a website rebrand that measurably increased lead conversion, and scaled training events to 200+ attendees.
```

Skills: SEO, Lead-Generation, Marketing-Analytics, CRM-Systems, Campaign-Strategy, Sales-Enablement, Event-Marketing, Conversion-Rate-Optimization

### Director of Marketing

Fenix Group. Oct 2015 - Apr 2019

```text
Served as Director of Marketing for a private equity group overseeing 5 post-acquisition companies. Launched new websites for all 5 properties simultaneously, implemented a CRM to streamline lead tracking, directed inside sales, and managed a cross-functional team of 25 employees and freelancers.
```

Skills: CRM-Implementation, Inside-Sales, Pipeline-Management, Website-Launch, Lead-Management, Demand-Generation, Team-Leadership, Marketing-Operations, B2B-Marketing

### Online Marketing Director

SureCrete Design Products. Jul 2012 - Oct 2017

```text
Promoted from sales performance to Online Marketing Director, reporting to the VP of Marketing with frequent contact with the President. Achieved 300%+ year-over-year growth in online lead generation through targeted digital marketing and SEO, redesigned and managed the company website, and managed international territory relationships across global markets including Canada.
```

Skills: SEO, Digital-Marketing, Lead-Generation, Website-Optimization, Web-Management, Performance-Marketing, Analytics, Lead-Management

## Tech stack

- Elementor
- Gmail
- Google Analytics
- WordPress

To contact Joseph, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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