# Jaclyn Townsend

Jaclyn Townsend is a remote worker on Himalayas, Vice President, Marketing at TGS, based in United States.

Source: https://himalayas.app/@jaclyntownsend

```text
I lead global, data-driven marketing that builds brands, accelerates growth, and connects business strategy to execution.
```

| Detail | Value |
| --- | --- |
| Availability | Open to opportunities |
| Location | United States |
| Authorized to work in | United States |
| Salary expectations | 200k+ USD |
| Job categories | Marketing Executive, Corporate Marketing Director, Global Marketing Director, Marketing Director, Marketing Manager, Marketing Consultant |
| Skills | Brand Management, Go To Market Strategy, AI, Communication Skills, Marketing Operations, Leadership, Internal Communications, External Communications, Brand Awareness, Marketing, Event Management, Advertising, Public Relations, Marketing Communications, Social Media Marketing, Strategy, Management, Web Development, Pardot, Subsea Engineering, New Business Development, Account Based Marketing, Omni Channel Marketing, Product Marketing, Field Marketing, Buyer Journey Mapping, Persona Development, B2B Marketing, Integrated Marketing, Project Management, Digital Marketing |
| LinkedIn | https://linkedin.com/in/jaclyn-t-1018a83a |

## What I'm looking for

```text
I'm driven by opportunities to lead data-informed global marketing, collaborate across the business, and use innovation and creativity to achieve shared business objectives.
```

## About

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At TGS, I lead global marketing from strategy through execution, reporting to the EVP of People & Communications. I previously led corporate and global marketing initiatives that supported sales, brand loyalty, awareness, and business growth.

Across more than 20 years in marketing, I've built value-based marketing and communications programs for multinational companies. My work spans go-to-market strategy, account-based marketing, omnichannel programs, product and field marketing, public relations, and corporate communications.

At MicroSeismic, I led marketing and communications directly for the CEO, developing an extensive plan to drive sales through interactive digital solutions, engaging messaging, and public relations. Earlier, I created PanAmerican Geophysical's first marketing and brand strategy, including its website, conferences, PR, and digital marketing efforts.

I use data to prioritize, plan, and measure marketing impact. I'm driven by collaborating across the business to turn innovation and creativity into stakeholder-centered results.
```

## Experience

### Vice President, Marketing (current)

[TGS](https://himalayas.app/companies/thaya). Jan 2022 - Present

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Responsible for global marketing at TGS, from strategy to execution, reporting to the EVP, People & Communications.
```

Skills: Internal-External-Communications, Marketing-Operations, Communication-Skills, Leadership, Brand-Awareness

### Director, Corporate Marketing

[TGS](https://himalayas.app/companies/thaya). Sep 2019 - Jan 2022

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Led all corporate marketing, public relations, brand identity, and field marketing initiatives for TGS; reported to the head of strategic intitiatives. Responsible for developing and executing the corporate marketing strategy and vision to help drive sales and build brand loyalty and awareness.
```

Skills: Internal-External-Communications, Marketing-Operations, Communication-Skills, Leadership, Brand-Awareness

### Director, Global Marketing

[TGS](https://himalayas.app/companies/thaya). Mar 2019 - Sep 2019

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Hired to evolve TGS marketing to help accelerate business growth, develop and lead a diverse team, and promote the company's global core business.
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Skills: Strategic-Marketing, Marketing-Operations, Leadership, Communication-Skills, B2B-Marketing, Marketing-Communications, Integrated-Marketing, Brand-Awareness, Project-Management

### Marketing Director

MicroSeismic, Inc.. Apr 2015 - Feb 2019

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Reported to the CEO and led all marketing and communications initiatives - from strategy to execution. Developed and designed an extensive marketing plan to stay ahead of the competition and drive sales using unconventional marketing strategies such as interactive digital solutions, inspiring and engaging messaging and an aggressive PR approach.
```

Skills: Internal-External-Communications, Marketing-Operations, Communication-Skills, Leadership, Brand-Awareness

### Marketing Manager

MicroSeismic, Inc.. Nov 2013 - Apr 2015

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Hired to develop value-based selling tools for targeted account marketing and planning, higher lead conversion, and differentiated messaging at every stage of the buyer journey. Responsibilities included campaign development, communications oversight and project execution to support sales and brand awareness/authority.
```

Skills: Internal-External-Communications, Marketing-Operations, Communication-Skills, Brand-Awareness

### Marketing & Communications Consultant

PanAmerican Geophysical. Jun 2010 - Nov 2013

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Contracted full-time to develop and implement the start-up's first-ever marketing and brand strategy to raise the company's profile and entrance to the market. Executed the development of the company's website, all international and domestic conferences, public relations activities and digital marketing efforts.
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Skills: Internal-External-Communications, Marketing-Operations, Communication-Skills

### Marketing Specialist

Sercel. Aug 2007 - Jun 2010

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Worked as Marketing Specialist at Sercel.
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Skills: Marketing-Operations, Communication-Skills

### Marketing Manager

Aker Solutions. Jan 2004 - Aug 2007

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Worked as Marketing Manager at Aker Solutions.
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Skills: Internal-External-Communications, Communication-Skills

### Marketing Intern

[Shell](https://himalayas.app/companies/shell). Jan 2003 - Dec 2003

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Worked as Marketing Intern at Shell.
```

## Education

### University of Houston

BBA, Marketing. 1998 - 2003

## Tech stack

- Pardot

To contact Jaclyn, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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