# Isaelia Rojas Tattá

Isaelia Rojas Tattá is a remote worker on Himalayas, Especialista en Growth Marketing at Dime Tu Marca, based in Argentina.

Source: https://himalayas.app/@isaeliarojastatt

```text
Growth Marketing Specialist at Dime Tu Marca who lifted email marketing metrics 15% through acquisition, activation, and retention strategies.
```

| Detail | Value |
| --- | --- |
| Availability | Open to opportunities |
| Location | Argentina |
| Authorized to work in | Argentina |
| Job categories | Digital Marketing Specialist, Marketing Analyst, Marketing Lead |
| Skills | Growth Marketing, Digital Marketing, Brand Strategy, Brand Positioning, Content Marketing, Copywriting, Email Marketing, Customer Acquisition, Customer Activation, Customer Retention, Campaign Management, Social Media Marketing, B2B2C Partnerships, Event Marketing, Trade Marketing |
| LinkedIn | https://linkedin.com/in/isaeliarojas |

## About

```text
At Dime Tu Marca, I execute online and offline brand campaigns, creating social content and copy aligned with each brand’s marketing plan. I increased email marketing metrics by 15% through acquisition, activation, and retention strategies.

I’ve led digital ecosystem creation and coordinated end-to-end communications projects, including launches for finance and personal development brands, with a team of five specialists. Previously, at Warner Bros. Pictures, I adapted brand messaging for more than 45 titles and supervised advertising and franchise merchandise materials.
```

## Experience

### Especialista en Growth Marketing (current)

Dime Tu Marca. Jan 2024 - Present

```text
Ejecuté campañas de presencia de marca online y offline, aumentando un 15% las métricas de email marketing y brindando consultoría de marca. Lideré la creación de ecosistemas digitales y coordiné proyectos de comunicación de punta a punta.
```

Skills: Copywriting, Content-Marketing, Email-Marketing, Social-Media, Branding, Trade-Marketing, Project-Management, Digital-Strategy

### Analista de Marketing y Comunicación

Freelance. Jan 2020 - Dec 2023

```text
Redacté briefs, conceptos creativos, copys y guiones, gestionando entre 3 y 5 planes de contenido y campañas en redes. Planifiqué eventos corporativos y produje más de 20 sesiones de fotos y contenido audiovisual.
```

Skills: Copywriting, Content-Strategy, Social-Media, Email-Marketing, Event-Planning, Content-Production, Partnerships

### Marketing Lead

[Warner Bros. Pictures](https://himalayas.app/companies/inception). Jan 2015 - Dec 2019

```text
Adapté acciones y mensajes clave de marca para más de 45 títulos, supervisando la creación y distribución de material publicitario y merchandising. Organicé eventos y activaciones con patrocinantes e influenciadores para impulsar el reconocimiento en cada estreno.
```

Skills: Brand-Marketing, Campaign-Management, Event-Planning, Partnerships, Budget-Management, Merchandising

## Education

### Coderhouse

Carrera, Marketing Digital. 2022 - 2022

```text
Carrera en Marketing Digital from Coderhouse, from January 2022 to July 2022.
```

### Mediax

Especialización, Producción Audiovisual, Cine, Radio y TV. 2011 - 2013

```text
Especialización en Producción Audiovisual, Cine, Radio y TV from Mediax, from 2011 to 2013.
```

### Universidad Santa María

Licenciada en Comunicación Social, Comunicación Social. 2006 - 2011

```text
Licenciada en Comunicación Social from Universidad Santa María, Venezuela, from 2006 to 2011.
```

## Tech stack

- HubSpot
- Google Workspace
- Asana
- Canva
- ChatGPT
- Claude
- Microsoft Office

To contact Isaelia, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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