# EMEL TUTUN

EMEL TUTUN is a remote worker on Himalayas, CRM & Reporting Manager at Cimri Bilgi Teknolojileri ve Sistemleri A.Ş., based in Turkey.

Source: https://himalayas.app/@emtutun

```text
CRM & reporting and BI leader turning customer, sales, and KPI data into automated reporting and better profitability.
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| Detail | Value |
| --- | --- |
| Availability | Open to opportunities |
| Location | Turkey |
| Authorized to work in | Turkey |
| Job categories | Reporting And Analytics Manager, CRM Manager, Business Intelligence Manager, Sales Operations Manager, Marketing Analytics Consultant, Decision Support Analyst, BI and Analytics Manager, Data And Reporting Manager, Senior Manager Business Intelligence, Business Intelligence Director, Director of Business Intelligence |
| Skills | CRM, Reporting, Performance KPIs, Trend Analysis, Budgeting and forecasting, Sales Reporting, Online Profit and Loss, P&L Forecast, Campaign Tracking, Churn Modeling, Retention Analysis, Conversion Rate Optimization, Power BI, Salesforce, Microsoft Dynamics 365, Optimove, Cognos, RMS, Business Objects, Jira, Asana, SAP, Project Management, PMP, Istanbul, XML, Data Analysis |

## What I'm looking for

```text
I want to run CRM, BI, and KPI reporting that ties forecasting, online P&L, and campaign analytics to real business decisions—while improving automated reporting and data flow with cross-functional teams.
```

## About

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I manage CRM, KPI, and reporting end to end, building automated report flows and dashboards that keep sales and customer performance on track. At CİMRİ BİLGİ TEKNOLOJİLERİ ve SİSTEMLERİ A.Ş., I’ve handled reporting automation, data-source control, CRM monitoring and development, and the technical needs behind Jira-driven reporting work.

Before that, I led Business Intelligence & Reporting for Milli Piyango Online at SİSAL ŞANS İNTERAKTİF HİZMETLER VE ŞANS OYUNLARI A.Ş. I developed analytical models with the CRM team to support campaign performance and retention, coordinated with digital marketing to improve conversion and reduce CPA, and prepared online P&L and budgeting aligned with the CFO.

Earlier roles at SAMSUNG ELECTRONICS TURKEY and McDonald’s Turkey focused on sales and marketing analytics, forecasting, pricing and profitability analysis, and CRM/Salesforce rollout efforts. Across these jobs, I’ve consistently connected KPI tracking, budget planning, and operational reporting to the decisions senior management needs.
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## Experience

### CRM & Reporting Manager

Cimri Bilgi Teknolojileri ve Sistemleri A.Ş.. Aug 2024 - Apr 2025

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Prepared reports, analysis, and presentations for top management; managed CRM system and telesales operations.
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Skills: Reporting, Analysis, CRM, Jira, Project-Management, Data-Analysis

### Business Intelligence & Reporting Manager

Sisal Şans İnteraktif Hizmetler ve Şans Oyunları A.Ş.. Jun 2022 - Feb 2024

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Developed analytical models to improve campaign performance and retention; prepared online P&L and budget.
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Skills: Business-Intelligence, CRM, Digital-Marketing, P&L-management, Data-Analysis

### Market Intelligence & Sales Operations and Planning Manager

[Samsung Electronics Turkey](https://himalayas.app/companies/samsung-electronics). Aug 2014 - Mar 2020

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Supported B2B strategy, sales performance reporting, and CRM development; managed product roadmap and supply chain.
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Skills: Sales-Operations, CRM, Salesforce, Power-BI, Supply-Chain-Management, Product-Management

### Marketing Research & Analysis Consultant

Anadolu Restoran İşletmeleri Ltd. Şti. (McDonald's Turkey). Aug 2010 - Dec 2013

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Interpreted data on KPIs, product mix, and pricing; supported menu optimization and new product launches.
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Skills: Data-Analysis, Financial-Analysis, Market-Research

### Senior Sales Operations Specialist

Orange Business Services Turkey. Jul 2009 - Jul 2010

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Managed revenue forecasting, sales performance reporting, and quote-to-order processes.
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Skills: Sales-Operations, Forecasting, Reporting, Quote-To-Order

### Senior Commercial Decision Support Analyst

Vodafone Telekomünikasyon A.Ş.. Aug 2007 - Mar 2009

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Analyzed projects, tariffs, and campaigns; performed financial modeling and decision support.
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Skills: Financial-Modeling, Decision-Support, Data-Analysis

### Sales Reporting & Support Analyst

Avea İletişim Hizmetleri A.Ş.. Mar 2001 - Jul 2007

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Set targets, tracked performance, and managed dealer premiums; participated in Sales Force Automation project.
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Skills: Sales-Reporting, Performance-Management, SAP, Database-Management

### Assistant Specialist, Credit Analysis

Osmanlı Bankası. Aug 1997 - Feb 1999

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Performed credit analysis and international financing via foreign banks.
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Skills: Credit-Analysis, International-Finance

## Education

### Boğaziçi University

Bachelor of Science, Business Administration. 1992 - 1996

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Graduated as an Honor Student from the Business Administration Department.
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### Üsküdar American Academy

High School Diploma, General Education. 1985 - 1992

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Graduated in the top ten as an honor student with awards for perfect attendance.
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## Tech stack

- Istanbul
- Salesforce
- Jira
- XML

To contact EMEL, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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