# Ebony Hillsman

Ebony Hillsman is a remote worker on Himalayas, Community Engagement Manager at Atlanta Beltline Inc., based in United States.

Source: https://himalayas.app/@ebonyhillsman

```text
Internal communications leader at Atlanta BeltLine, Inc. who led change communications for an organization-wide Salesforce rollout.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | United States |
| Authorized to work in | United States |
| Salary expectations | 97k+ USD |
| Job categories | Employee Communications Lead, Communications Director, Communications Consultant |
| Skills | Internal communication strategy, Executive Communication, Change Communications, Merger Communications, Communications Strategy, Employee Engagement, Narrative Development, Messaging Frameworks, Town Hall Communications, Editorial Standards, Content Strategy, Digital Marketing, Marketing Automation, SEO, Measurement and Channel Analytics |
| LinkedIn | https://linkedin.com/in/ebonyhillsman |

## About

```text
At Atlanta BeltLine, Inc., I advise executive and department leaders on messaging and engagement strategy, preparing talking points, briefings, and Q&A for town halls and stakeholder meetings. I develop campaigns that connect staff, partners, and residents to the organization's vision.

I led the communications and change plan for an organization-wide Salesforce rollout, pairing training content with staged announcements. I also built Asana project management systems and wrote SOPs to standardize content workflows, approvals, and handoffs.

At The Collaborative Firm, I designed communications for DeKalb County Government and built department-wide email infrastructure for leadership announcements, updates, and newsletters. At Birch Communications, I supported the Cbeyond–Birch post-acquisition rebrand and integrated HubSpot with Salesforce.

At CNN–Turner Broadcasting, I directed live production workflows in a 24/7 newsroom and led employee engagement initiatives. I contributed to coverage recognized with the 2005 DuPont Award and 2005 and 2008 Peabody Awards.
```

## Experience

### Community Engagement Manager (current)

Atlanta Beltline Inc.. Jan 2022 - Present

```text
Advise executive and department leaders on messaging and engagement strategy, preparing talking points and briefings for town halls. Led communications and change plan for an organization-wide Salesforce rollout and built Asana project management systems.
```

Skills: Internal-Communications, Executive-Communication, Change-Communications, Salesforce, Asana, Project-Management, SharePoint, Microsoft-365

### Founder & Digital Media Consultant (current)

The Creative Protocol. Jan 2011 - Present

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Advise organizational leaders on communications strategy, brand positioning, communications technology and events. Manage RFQs, sponsorships and procurement for client communications programs.
```

Skills: Communications-Strategy, Brand-Positioning, Event-Management, Procurement

### Web and Digital Marketing Specialist

The Collaborative Firm. Jan 2016 - Jan 2022

```text
Designed strategic communications for DeKalb County Government, turning department priorities into clear messaging. Built department-wide email communications infrastructure and managed web platforms and email systems.
```

Skills: Strategic-Communications, Email-Marketing, Web-Management, Content-Management, Analytics

### Digital Marketing Specialist

Birch Communications. Jan 2014 - Jan 2015

```text
Supported communications for the Cbeyond–Birch post-acquisition rebrand, transitioning digital channels and content. Integrated HubSpot with Salesforce and streamlined marketing automation.
```

Skills: Digital-Marketing, HubSpot, Salesforce, Marketing-Automation, SEO

### Media Coordinator & Project Lead

[CNN-Turner Broadcasting](https://himalayas.app/companies/cnn). Jan 2000 - Jan 2011

```text
Directed live production workflows and coordinated teams in a 24/7 global newsroom. Led employee engagement initiatives and contributed to award-winning coverage including Peabody and DuPont awards.
```

Skills: Live-Production, Project-Management, Employee-Engagement, Newsroom-Operations

## Education

### Jones International University

MBA, Business Communications & Project Management

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Pursued an MBA with a focus on Business Communications and Project Management.
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### Florida A&M University

Bachelor of Science, Broadcast Journalism

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Earned a Bachelor of Science in Broadcast Journalism.
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### General Assembly

Digital Marketing Certificate, Digital Marketing

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Completed a Digital Marketing Certificate program.
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### HubSpot Academy

HubSpot Inbound Certification, Inbound Marketing

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Earned the HubSpot Inbound Certification.
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## Tech stack

- Salesforce
- HubSpot
- Asana
- Microsoft 365

To contact Ebony, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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