# Dhanashree Velu

Dhanashree Velu is a remote worker on Himalayas, Product Marketing Manager at Wipro Pvt Ltd, based in India.

Source: https://himalayas.app/@dhanashreevelu

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Product Marketing Manager at Wipro, shaping client proposals and revenue enablement.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | India |
| Authorized to work in | India |
| Salary expectations | 70k+ INR |
| Job categories | Product Marketing Manager, Product Marketer, Content Writer, Social Media Manager, Delivery Manager |
| Skills | Product Marketing, GTM Platform Strategy, Product Positioning, Storytelling and Narrative Design, Sales Enablement, Demand Generation, SEO, Generative Engine Optimization, Answer Engine Optimization, Product Led Growth, Founder Led Distribution, Account Based Marketing, Ideal Customer Profile (ICP), Persona Development, Value Proposition Development |

## About

```text
At Wipro Pvt Ltd, I translate business requirements, solution capabilities, and customer priorities into RFP responses, executive presentations, sales narratives, and proposal collateral. I also develop marketing plans and review campaign performance to inform future recommendations.

At VisAI Labs, I owned product marketing for physical AI products, including platform positioning, go-to-market strategy, and sales enablement across computer vision solutions. I led the go-to-market strategy for an iOS app and worked on SEO and AI-search content that generated inbound leads and supported SQL targets.
```

## Experience

### Product Marketing Manager (current)

[Wipro Pvt Ltd](https://himalayas.app/companies/wipro-limited). May 2026 - Present

```text
Drive revenue enablement for client acquisition by translating business requirements into high-impact RFP responses, executive presentations, and proposal collateral. Develop quarterly and annual marketing plans, coordinate cross-functional teams, and review post-campaign performance.
```

Skills: Marketing-Strategy, RFP-Responses, Sales-Enablement, Cross-functional-Coordination, Campaign-Management, Stakeholder-Management

### Product Marketer

VisAI Labs. Jul 2023 - May 2026

```text
Owned end-to-end product marketing for physical AI products, defining platform-level positioning, GTM strategy, and sales narratives. Led GTM for an iOS app, executed founder-led distribution, and drove post-launch optimization contributing to 90% of annual SQL targets.
```

Skills: Product-Marketing, Go-To-Market-Strategy, Positioning, Sales-Enablement, ABM, SEO, GEO, AEO, LinkedIn-Outreach, Co-Marketing, Persona-Development, Messaging-Frameworks, Google-Analytics, SEMrush, Zoho-CRM, LinkedIn-Sales-Navigator, ChatGpt, Gemini, Claude, Gong, Canva, SmartLead, Klenty

### Content Writer & Social Media Manager

VisAI Labs. Mar 2023 - Jun 2023

```text
Created product-focused content including blogs, case studies, email campaigns, and website copy. Supported executive LinkedIn presence and collaborated with product, design, and leadership teams to translate technical concepts into customer-facing narratives.
```

Skills: Content-Writing, Social-Media-Management, Blogging, Case-Studies, Email-Marketing, LinkedIn, Analytics, Messaging

### Content Writer & Delivery Manager

Yellow Themez IT Solutions. Jun 2022 - Feb 2023

```text
Created marketing content across blogs, website pages, and social campaigns. Led content delivery and coordination, managing task delegation, timelines, and quality reviews to ensure on-time execution.
```

Skills: Content-Writing, Content-Strategy, Project-Management, Team-Coordination, Quality-Assurance, Performance-Monitoring

### Content Writer

Curve Up. May 2021 - May 2022

```text
Created SEO-optimized website content, blogs, and articles. Supported digital marketing initiatives through content research and campaign assistance.
```

Skills: SEO, Content-Writing, Blogging, Digital-Marketing, Research

## Education

### University of Madras

Master of Arts, Public Administration

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Master of Arts in Public Administration from the University of Madras.
```

### JBAS College for Women

Bachelor of Arts, English Literature

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Bachelor of Arts in English Literature from JBAS College for Women.
```

## Tech stack

- Google Search Console
- Gemini
- SEMrush
- LinkedIn Sales Navigator
- Canva
- Zoho CRM
- Microsoft Clarity
- Smartlead
- ChatGPT
- Claude

To contact Dhanashree, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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