# craig galione

craig galione is a remote worker on Himalayas, Founder and E Commerce Growth Director at Food Crush, based in United States.

Source: https://himalayas.app/@craiggalione

```text
I've built and scaled profitable Amazon, TikTok Shop, and food CPG marketplace businesses.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | United States |
| Authorized to work in | United States |
| Salary expectations | 140k+ USD |
| Job categories | ECommerce Director, Marketplace Director, Amazon Director, E Commerce Consultant |
| Skills | Amazon Marketplace, Ecommerce, Marketplace Growth, Food and Beverage (CPG), Social Commerce, P&L management, Budget Management, Pricing, Promotion, Forecasting, Inventory Management, Amazon Seller Central, Amazon Brand Registry, Digital Shelf Optimization, Catalog Management, Catalog Health, SEO, Product Detail Pages, A+ Content, Amazon Brand Stores, Amazon Advertising, ACOs, TACOS, ROAS, Conversion Rate Optimization, Retail Media, TikTok Shop, Creator Commerce, Affiliate Marketing, Shopify, Product Commercialization, Product Formulation, Ingredients Sourcing, Packaging, Manufacturing, Labeling, FBA, 亚马逊FBM, demand planning, Contribution Margin, Unit Economics, Perpetua, Helium 10 Expertise, Excel, Google Sheets |

## What I'm looking for

```text
I'm looking to own marketplace strategy and channel economics for nutrition, food, beverage, or CPG brands, combining Amazon growth, digital-shelf execution, retail media, social commerce, product commercialization, and profitable P&L leadership.
```

## About

```text
I've built and led Food Crush, a food and beverage CPG company that reached $3.5M in peak annual revenue. I owned channel P&L, pricing, promotions, inventory investment, growth planning, and marketplace execution.

I grew a single CPG product to more than $2M in combined Amazon and TikTok Shop sales and built TikTok Shop to more than $100K with one SKU. I also managed 200+ Grocery and Gourmet ASINs, contributed to 1,200+ food-category SKU launches, and commercialized Electric Pickle functional hydration products.

Earlier, I built Willis Arnold Corp. to $7M in peak annual revenue, becoming a top-13 eBay seller and an early third-party Amazon seller. I bring hands-on nutrition, formulation, sourcing, packaging, manufacturing, digital-shelf, advertising, forecasting, and marketplace operations experience.
```

## Experience

### Founder and E Commerce Growth Director

Food Crush. Jan 2020 - Jan 2026

```text
Built and led a food and beverage CPG company with peak annual revenue of $3.5M, owning channel P&L, budgets, pricing, promotions, product economics, inventory investment, growth planning, and marketplace execution. Managed over 200 Grocery and Gourmet ASINs and contributed to the launch of 1,200+ food-category SKUs.
```

Skills: Amazon-Seller-Central, Amazon-Brand-Registry, TikTok-Shop, Shopify, Perpetua, Helium-10-Expertise, Excel, Google-Sheets, P&L-management, Digital-Shelf-Optimization, A+-Content, Brand-Store, Advertising, Inventory-Management, Product-Development, Formulation, Sourcing, Packaging, Labeling, Creator-Commerce

### Founder and Marketplace Operations Leader

Willis Arnold Corp.. Jan 2001 - Jan 2020

```text
Built and operated a business reaching $7M in peak annual revenue, becoming a top-13 eBay seller and an early third-party Amazon seller beginning in 2003. Owned business P&L and led assortment, sourcing, pricing, merchandising, inventory investment, fulfillment, customer service, returns, reporting, and profitability decisions across a large online catalog.
```

Skills: eBay, Amazon-Marketplace, P&L-management, Assortment-Planning, Sourcing, Pricing, Merchandising, Inventory-Management, Fulfillment, Customer-Service, Team-Leadership, Workflow-Development

## Education

### University of Mississippi

Bachelor of Science, Nutrition

Activities and societies: Institution Management Award, 1996

```text
B.S. in Family and Consumer Sciences with a Nutrition focus from the University of Mississippi.
```

## Tech stack

- Shopify
- Google Sheets

To contact craig, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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