# Christine Rupiah

Christine Rupiah is a remote worker on Himalayas, Head of Digital and Distribution at The Continent News, based in South Africa.

Source: https://himalayas.app/@christinerupiah

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I lead digital journalism strategies that grow audiences and make urgent issues accessible.
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| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | South Africa |
| Authorized to work in | South Africa |
| Salary expectations | 276k+ ZAR |
| Job categories | Digital Editor, Managing Editor, Social Media Manager, Digital Strategist |
| Skills | Editorial Leadership, Newsroom Operations, Editorial Strategy, Narrative Development, Audience Development, Digital Strategy, Digital Distribution, Social Media Strategy, Social Media Management, SEO, Web Analytics, WordPress, Analytics Monitoring, Human Centred Practice, Mentorship, Training, Quality Assurance, Cross Cultural Collaboration, Research, Administrative Support |

## What I'm looking for

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I'm looking to lead digital storytelling and audience-growth work that makes complex, urgent issues accessible, builds engaged communities, and strengthens accountability.
```

## About

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I've led editorial teams and newsroom operations, guiding journalists through fast-paced daily workflows while maintaining editorial precision under tight deadlines.

As Head of Digital and Distribution at The Continent News, I build and scale digital platforms, design social media strategies, and cultivate pan-African communities that engage deeply with journalism.

Previously, I worked as Online Editor at Mail & Guardian and as Managing Editor and Social Media Manager at AfriPOP! Magazine, shaping writing that reaches and resonates widely.

My work is rooted in the belief that storytelling builds communities, demands accountability, and makes urgent issues impossible to ignore. I also bring operational, research, mentoring, and cross-cultural collaboration experience from roles at the Graça Machel Trust, Democracy Works Foundation, and the African Public Policy and Research Institute.
```

## Experience

### Head of Digital and Distribution (current)

The Continent News. Apr 2020 - Present

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Built and scaled digital platforms, designed social media strategies, and cultivated pan-African communities that engage deeply with journalism.
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Skills: Digital-Strategy, Social-Media-Strategy, Audience-Development, Platform-Scaling

### Editorial Leadership

Mail & Guardian. Jun 2016 - Jan 2020

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Led editorial teams and managed newsroom operations, overseeing daily workflows, mentoring journalists, and ensuring editorial precision under tight deadlines.
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Skills: Editorial-Leadership, Newsroom-Operations, Mentorship, Workflow-Management, Quality-Assurance

### Social Media Officer

Democracy Works Foundation. Oct 2015 - May 2016

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Managed social media presence and supported digital communication efforts.
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Skills: Social-Media-Management, Digital-Communication

### Managing Editor & Social Media Manager

AfriPOP! Magazine. Sep 2015 - May 2016

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Managed editorial content and social media strategy for a pan-African magazine.
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Skills: Social-Media-Strategy, Editorial-Management

### Administrative Assistant & Social Media Manager

Graça Machel Trust. Jun 2013 - Apr 2014

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Provided administrative support and managed social media for the trust.
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Skills: Administrative-Support, Social-Media-Management

### Research Assistant

African Public Policy and Research Institute. Jun 2010 - Jun 2013

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Supported research delivery and administrative tasks for the institute.
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Skills: Research, Administrative-Support

## Education

### Midrand Graduate Institute

Cambridge Higher International General Certificate of Secondary Education, General Education

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Completed the Cambridge Higher International General Certificate of Secondary Education in 2024.
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### Lomagundi College

Cambridge International General Certificate of Secondary Education, General Education

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Completed the Cambridge International General Certificate of Secondary Education in 2022.
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### Red & Yellow School of Creative Business

Certificate in Search Engine Optimisation, Search Engine Optimisation

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Earned a Certificate in Search Engine Optimisation from the Red & Yellow School of Creative Business.
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### LinkedIn

Advanced SEO: Developing an SEO-Friendly Website, Search Engine Optimisation

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Completed the Advanced SEO: Developing an SEO-Friendly Website course on LinkedIn.
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### LinkedIn

Learning Web Analytics, Web Analytics

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Completed the Learning Web Analytics course on LinkedIn.
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### LinkedIn

WordPress Performance Optimisation, WordPress Performance

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Completed the WordPress Performance Optimisation course on LinkedIn.
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## Tech stack

- WordPress

To contact Christine, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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