# Chiedo Chinwendu

Chiedo Chinwendu is a remote worker on Himalayas, Advertising Specialist at ROI MEDIA, based in United Kingdom.

Source: https://himalayas.app/@chiedochinwendu

```text
Performance marketing specialist at ROI MEDIA who achieved 3.5x ROAS for an eBook campaign in under 24 hours.
```

| Detail | Value |
| --- | --- |
| Availability | Open to opportunities |
| Location | United Kingdom |
| Authorized to work in | Nigeria |
| Job categories | Performance Marketing Specialist, Digital Marketing Specialist, Product Marketing Specialist, Advertising Specialist, Traffic Manager, Paid Media Specialist |
| Skills | Performance Marketing, PPC Marketing, Conversion Rate Optimization, Lead Generation, Digital Marketing, Advertising, Social Media Marketing, Email Marketing, Instagram Advertising, Facebook Ads, Google Ads, TikTokAds, Meta Ads, Meta Ads Manager, Enhencer, Instagram Ads, Campaign Optimization, Audience Testing, Creative Testing, CPL, CQL, CAC, CTR, CPM, META Pixels, Conversions API (CAPI), UTM tracking |
| LinkedIn | https://linkedin.com/in/chiedo-chinwendu-precious-b134b633b |

## About

```text
At ROI MEDIA, I plan and execute Facebook and Instagram ad campaigns for info products and online stores. I set up ad accounts, custom audiences, and retargeting flows.

I achieved 3.5x ROAS on an eBook campaign in under 24 hours and built and presented visual reports using Meta Ads Manager. I focus on data-informed marketing that improves customer acquisition, conversion, and brand performance.
```

## Experience

### Advertising Specialist (current)

ROI MEDIA. Jul 2025 - Present

```text
Planned and executed Facebook & Instagram ad campaigns for info products and online stores

Set up ad accounts, custom audiences, retargeting flows

Achieved a 3.5x ROAS on a campaign for an eBook in under 24 hours

Built and presented visual reports using Meta Ads Manager
```

### Freelance Meta Ads Specialist (current)

Multiple Client Accounts. Jan 2023 - Present

```text
Set up, launched, and managed Meta Ads campaigns for 20+ client accounts simultaneously, with daily monitoring of budgets, account status, and account health. Tested audiences, offers, and creatives independently, reporting performance metrics and translating results into optimization decisions.
```

Skills: Meta-Ads, Facebook-Ads, Instagram-Ads, Campaign-Management, Budget-Management, Audience-Testing, Creative-Testing, CPL, CQL, CAC, CTR, CPM, Reporting, Optimization

### Lead-Flow & CRM Automation

Zapier & GoHighLevel. Jan 2025 - Dec 2026

```text
Built GoHighLevel and Zapier workflows for automated lead routing, contact segmentation, and nurture sequences to support CRM integration with paid campaigns.
```

Skills: GoHighLevel, Zapier, CRM, Automation, Lead-Routing, Email-Segmentation, Nurture-Sequencing

### Lead-Flow & CRM Automation

Personal Project. Jan 2025 - Dec 2026

```text
Built GoHighLevel and Zapier workflows for automated lead routing, contact segmentation, and nurture sequences to support CRM integration with paid campaigns.
```

Skills: GoHighLevel, Zapier, CRM, Lead-Routing, Automation, Segmentation, Nurture-Sequencing

### Paid Media Specialist

Ayora Skinlab. Apr 2026 - May 2026

```text
Managed Meta and Instagram ad campaigns across $100K+ in spend, assembling and testing creative assets and briefing on what to produce next based on performance. Ran Klaviyo email flows alongside paid traffic and used Microsoft Clarity to identify on-site conversion issues.
```

Skills: Meta-Ads, Instagram-Ads, Paid-Media, Creative-Testing, Klaviyo, Email-Marketing, Microsoft-Clarity, Conversion-Rate-Optimization

### Meta Ads Specialist

Local Chiropractic Client. Apr 2026 - May 2026

```text
Generated 5,551 leads at a $26.78 CPL across 157 campaigns, managing a $148,628 budget while continuously testing creative and targeting. Set up and managed Meta Pixel and Conversions API tracking, plus UTM tracking, to ensure accurate attribution from ad to lead.
```

Skills: Meta-Ads, Lead-Generation, CPL, Budget-Management, Creative-Testing, Targeting, META-Pixels, Conversions-API-(CAPI), UTM-tracking, Attribution

### Paid Media Specialist

Prestige Pool Building. Jan 2023 - Dec 2024

```text
Generated 2,832 leads at a $17.66 average CPL, reducing CPL by 40% through structured audience and creative testing.
```

Skills: Google-Ads, Paid-Media, Lead-Generation, CPL, Audience-Testing, Creative-Testing

## Education

### TS Academy

Digital and Product Marketing, Marketing

```text
Completed Digital and Product Marketing certification in July 2026.
```

### The Federal Polytechnic Nekede, Owerri.

Higher National Diploma, Business Administration and Management, General. 2018 - 2023

### Udemy

Digital Marketing, Marketing

```text
Completed Digital Marketing certification in February 2023.
```

### Federal Polytechnic Nekede

HND, Business Administration. 2018 - 2023

```text
Earned a Higher National Diploma in Business Administration from Federal Polytechnic Nekede, Owerri, Nigeria, from December 2018 to December 2023.
```

### Coursera

Google Digital Marketing & E-commerce, Marketing

```text
Completed Google Digital Marketing & E-commerce certification.
```

## Tech stack

- Facebook Ads
- Google Tag Manager
- Shopify
- Zapier
- Canva
- Google Ads
- Klaviyo
- Microsoft Clarity
- CapCut
- ChatGPT

To contact Chiedo, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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