# CAMILA BONATO

CAMILA BONATO is a remote worker on Himalayas, Head of Marketing, Communication, and Institutional Relations at SP Leituras, based in Brazil.

Source: https://himalayas.app/@camilabonato

```text
Marketing and Communication Manager at SP LEITURAS, leading marketing, branding, SEO, CRM, and customer experience.
```

| Detail | Value |
| --- | --- |
| Availability | Open to opportunities |
| Location | Brazil |
| Authorized to work in | Brazil |
| Salary expectations | 29k+ BRL |
| Job categories | Marketing Communications Manager, Communications Manager |
| Skills | Marketing Strategy, Marketing Management, Branding, Campaign Management, Digital Marketing, Institutional Marketing, SEO, CRM, Performance Management, Customer Experience, Customer Journey Management, Budget Management, Financial Planning, KPIs, Social Media Management |
| LinkedIn | https://linkedin.com/in/camilabonato |

## About

```text
At SP LEITURAS, I lead the Marketing, Communication, and Institutional Relations department. I develop marketing and communication strategies, manage the department’s budget, and monitor customer relationship indicators and KPIs.

I’m responsible for customer experience and the customer journey, and I coordinate social and digital media. My work also includes sponsored projects, events, supplier and partner relationships, and strategic reporting.

Previously, at Liga Solidária, Francal Feiras, and RX GLOBAL – REED EXHIBITIONS BRASIL, I developed marketing and communication strategies, managed campaigns, and coordinated teams and agencies. My experience includes SEO, CRM, email marketing, and performance analysis.
```

## Experience

### Head of Marketing, Communication, and Institutional Relations (current)

SP Leituras. Mar 2024 - Present

```text
Leading the Marketing, Communication, and Institutional Relations department, developing and implementing marketing and communication strategies, managing budgets, and overseeing KPIs and customer experience.
```

Skills: Institutional-Marketing, Branding, SEO, Performance, CRM, Budget-Management, KPI-Monitoring, Customer-Experience, Social-Media, Event-Planning, Team-Leadership

### Marketing and Communication Manager

Liga Solidária. Apr 2021 - Apr 2023

```text
Structured and implemented 360° communication strategies, managed multidisciplinary teams and agencies, and developed digital campaigns including Google Ads and Facebook Ads.
```

Skills: 360º-Communication, Social-Media, PR, Events, Branding, Team-Coordination, Google-Ads, Facebook-Ads, SEO, Email-Marketing, Growth-Hacking, Lead-Generation, CRM

### Marketing and Communication Manager

Francal Feiras. Jun 2018 - Nov 2020

```text
Directed the marketing team, created communication plans for product launches, and managed digital strategies and performance metrics.
```

Skills: Marketing-Strategy, Branding, Communication-plans, Digital-Marketing, Performance-Management, Advertising, Analytics, KPIs, Team-Leadership, Agency-Management

### Marketing and Communication Manager

RX Global – Reed Exhibitions Brasil. Oct 2013 - Feb 2018

```text
Developed and implemented 360° marketing plans, monitored KPIs, and led teams and agencies in digital and event marketing initiatives.
```

Skills: 360-Marketing, Digital-Strategy, Campaign-Planning, SEO, Email-Marketing, Team-Leadership, BIツール, CRM, Media-Measurement, Internal-Communications

### Marketing and Trade Marketing Coordinator

Lojas Marisa. Jan 2013 - Jun 2013

```text
Coordinated marketing and trade marketing activities.
```

### Marketing Specialist

Becton Dickinson (BD). Jan 2011 - Dec 2011

```text
Specialized in marketing activities.
```

### Commercial Planning Analyst

Itaú Unibanco. Jun 2008 - Jul 2010

```text
Performed commercial planning and analysis.
```

### Marketing Analyst

Telefonica Vivo SA. Sep 2005 - Jun 2008

```text
Performed marketing analysis and support.
```

### Marketing and Sales Assistant

Day Brasil SA. Oct 2001 - Sep 2005

```text
Assisted in marketing and sales activities.
```

## Education

### IBDI

Technician, Interior Design

```text
Completed a Technician program in Interior Design at IBDI in 2020.
```

### Universidade Mackenzie

Postgraduate, Business Administration

```text
Completed a postgraduate degree in Business Administration at Universidade Mackenzie in 2007.
```

### PUC São Paulo

Bachelor's Degree, Social Communication – Advertising and Public Relations

```text
Earned a Bachelor's degree in Social Communication with a focus on Advertising and Public Relations from PUC São Paulo in 2003.
```

## Tech stack

- Facebook Ads
- Google Ads

To contact CAMILA, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

## People also viewed

- [Letícia Pizani](https://himalayas.app/@leticiapizani): Global Marketing Communications Specialist , Cargill
- [Nkoumba Joslain](https://himalayas.app/@nkoumbajoslain): Marketing Consultant, Digital Fox
- [Mariana Pereira](https://himalayas.app/@marianapereira2): Marketing Consultant, Freelance
- [Karen Gimenez Garzon](https://himalayas.app/@karengimenezgarzon): LATAM Digital Marketing Leader, Iron Mountain
- [Thais Gomes](https://himalayas.app/@thaisgomes): Marketing Coordinator, Logcomex
- [Juliana Ruffo](https://himalayas.app/@julianaruffo): Head of Marketing, Select Soluções
- [Sheila Ivers](https://himalayas.app/@sheilaivers): Regional Marketing Communications Manager, ANDRITZ
- [Manuela Miró](https://himalayas.app/@manuelamiroh): Regional Marketing Manager, Rede Inspira de Educadores
- [Sandro Paim](https://himalayas.app/@sandropaim): Marketing Coordinator, ESSS
- [Sabrina Correa](https://himalayas.app/@sabrinacorrea): Marketing Manager, M.SEO Agency