# Büşra Kuzu

Büşra Kuzu is a remote worker on Himalayas, Senior SEO & ASO Specialist at Spine Ventures, based in Turkey.

Source: https://himalayas.app/@brakuzu

```text
Senior SEO & ASO Specialist at Spine Ventures, leading portfolio growth and Planner’s WordPress-to-Webflow migration.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | Turkey |
| Authorized to work in | Turkey |
| Salary expectations | 200k+ TRY |
| Job categories | SEO Specialist, Growth Marketing Specialist, ASO Specialist, Content Strategist |
| Skills | SEO, ASO, GEO, Organic Growth Strategy, Content Strategy, Technical SEO audits, Keyword Research, Keyword Segmentation, Website Migration, UX, Content Operations, YouTube SEO, KPI Tracking, SEO Reporting, AI Automation |
| Website | https://busrakuzu.com |
| Portfolio | https://busrakuzu.com |
| LinkedIn | https://linkedin.com/in/busra-kuzu |

## About

```text
At Spine Ventures, I lead SEO and ASO strategy across portfolio companies in Türkiye and francophone Africa. I also direct content production from briefs and brand approval through publishing.

At PlanB.Media, I led organic growth strategy for global accounts across the US, Europe and Türkiye, setting KPIs and tracking performance. I built an in-house GEO tool and AI automation systems to streamline research, reporting and content workflows.

I delivered five site migrations involving redesigns, CMS changes and domain moves while protecting organic visibility. I also managed the team’s task flow and onboarded and trained new team members.

Earlier at PlanB.Media, I wrote content briefs and SEO copy, conducted technical crawls and Google Search Console audits, and developed YouTube SEO for brand channels. Beyond work, I’m a photographer with published series on my website, and I also do video, writing and DJing.
```

## Experience

### Senior SEO & ASO Specialist (current)

Spine Ventures. Apr 2026 - Present

```text
Leads SEO and ASO strategy across a portfolio of companies in Türkiye and francophone Africa, including keyword research, technical audits, and competitive visibility tracking. Directs content strategy and production, manages website migrations, and leads cross-team launch campaigns.
```

Skills: SEO, ASO, Keyword-Research, Technical-Audits, Content-Strategy, Webflow, WordPress, AI-assisted-content, Project-Management, Stakeholder-Reporting

### Sr Growth Marketing, SEO & Content Strategist

Plan B. Media. Jan 2024 - Mar 2026

```text
Led organic growth strategy for global accounts across the US, Europe, and Türkiye, setting KPIs and tracking performance. Built an in-house GEO tool and AI automation systems, delivered 5 site migrations, and managed team task flow and training.
```

Skills: SEO, Content-Strategy, GEO, AI-Automation, Website-Migration, KPI-Tracking, Team-Management, Google-Analytics, Ahrefs, SEMrush

### SEO & Content Executive

Plan B. Media. Aug 2022 - Jan 2024

```text
Wrote content briefs and published directly through WordPress, Shopify, and Ticimax. Conducted keyword segmentation, trend and gap analysis, and technical audits to set content priorities and improve organic visibility.
```

Skills: SEO, Content-Strategy, Keyword-Research, WordPress, Shopify, Ticimax, Google-Search-Console, Technical-SEO, YouTube-SEO

### English Language Teacher & Instructor

İstanbul Kent University. Jan 2019 - Dec 2022

```text
Taught English at İstanbul Kent University, Bilnet Schools, and Kontakt CJO in Poznań, Poland.
```

## Education

### Marmara University

Bachelor of Arts, English Language Teaching. 2016 - 2020

```text
Pursued a Bachelor of Arts in English Language Teaching with a minor in Radio, TV & Cinema from 2016 to 2020.
```

## Tech stack

- Shopify
- Google Analytics
- Adobe Analytics
- Google Search Console
- Gemini
- WordPress
- Ahrefs
- SEMrush
- Webflow
- Canva
- Screaming Frog
- Claude Code
- ChatGPT
- Adjust
- Looker Studio
- Claude

To contact Büşra, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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