# Babalwa Nkente

Babalwa Nkente is a remote worker on Himalayas, Digital Marketing Coordinator at Digify Africa, based in South Africa.

Source: https://himalayas.app/@babalwankente

```text
Digital Marketing Coordinator at Digify Africa, where I grew social engagement 30% and followers 25% in six months.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | South Africa |
| Authorized to work in | South Africa |
| Salary expectations | 30k+ ZAR |
| Job categories | Digital Marketing Coordinator, Business Development Strategist, Social Media Manager, Digital Marketing Strategist |
| Skills | Digital Marketing Strategy, Campaign Management, Social Media Marketing, Community Management, Content Strategy, Brand Management, SEO, Keyword Research, Digital Advertising, B2B Marketing, B2C Marketing, Marketing Analytics, performance reporting, Lead Generation, Influencer Marketing |

## What I'm looking for

```text
I’m seeking a permanent position with growth opportunities, where I can apply my digital marketing and business development experience.
```

## About

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At Digify Africa, I developed social strategy that grew engagement by 30% and followers by 25% within six months. I also shaped messaging across websites, email, and social channels for digital skills programmes.

I run integrated campaigns across digital and PR, using GA4 reporting, SEO, and performance data to guide optimisation. I also connect marketing activity with business development priorities and CRM workflows.

At Digify Africa, I authored proposals and award submissions, including the nomination pitch that helped the team win the Wired4Women Tech Innovator Award and the submission for the 2026 AI for Education Teacher Training Award.

Earlier, I managed social media and client work across customer service, apps, and agency accounts. At MultiChoice Group, I maintained a 90% response rate and implemented crisis response workflows; across app projects, I worked on campaigns, influencer partnerships, and content to support downloads and sign-ups.
```

## Experience

### Digital Marketing Coordinator (current)

Digify Africa. Mar 2022 - Present

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Designed and executed inbound social strategy across Meta platforms, achieving 30% engagement growth and a 25% follower increase within the first six months. Directed integrated marketing campaigns, managed strategic partnerships, and authored award-winning proposals.
```

Skills: Digital-Marketing, Social-Media-Strategy, Meta-Business-Suite, GA4, SEO, WordPress, LinkedIn-Sales-Navigator, CRM, B2B-Marketing, Content-Strategy, Brand-Management, Campaign-Management, Analytics, Reporting

### Digital Marketing & Client Relations Coordinator

Incyt Visuals. Jul 2021 - Oct 2021

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Managed five diverse client accounts across medical, automotive, education, film, and alcohol sectors, serving as digital strategist and account manager. Developed customised digital and social media strategies and provided SEO enhancements.
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Skills: Digital-Marketing, Social-Media-Strategy, SEO, Copywriting, Editing, Proofreading, Client-Relations, Account-Management

### Social Media Consultant

Multichoice Group. Jun 2018 - Mar 2021

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Served as primary social media contact for customer inquiries, managing omni-channel interactions across Facebook, Twitter, email, and phone. Maintained a 90% response rate and implemented crisis response workflows.
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Skills: Social-Media-Management, Customer-Service, Crisis-Management, Sentiment-Analysis, Omnichannel-Communication, Brand-Reputation

### Freelance Social Media Manager

Einee- Talk to Celebrities App. May 2018 - Jun 2019

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Led content and marketing strategies to drive app downloads and engagement across UK and South African markets. Coordinated influencer partnerships and conducted keyword research and competitor analysis.
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Skills: Social-Media-Strategy, Content-Marketing, Influencer-Marketing, Keyword-Research, Competitive-Analysis, Campaign-Management, Analytics

### Freelance Social Media Intern

Tour 4 Charity. Jul 2016 - Jun 2019

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Supported a charity tour company by developing marketing concepts and content strategies that drove sign-ups and bookings. Monitored performance analytics and iterated strategies based on user feedback.
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Skills: Social-Media-Marketing, Content-Strategy, Campaign-Optimization, Analytics, Partnership-Building, Storytelling

### Freelance Social Media Manager

Revine/ Vene Dating App. Mar 2016 - Jan 2017

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Conducted market research on UK dating culture to inform product positioning and content strategy. Produced blog content and acquisition campaigns to drive sign-ups and brand awareness.
```

Skills: Market-Research, Content-Creation, Acquisition-Campaigns, Influencer-Partnerships, Reporting, Cultural-Insights

## Education

### HubSpot Academy

SEO Training, SEO

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Completed SEO Training, covering keyword research, backlink building, SERPs, and improving website visibility on search engines.
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### HubSpot Academy

Digital Marketing, Digital Marketing

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Completed a Digital Marketing certification, focusing on inbound social media strategy, digital advertising, and inbound marketing.
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### HubSpot Academy

Digital Marketing, Digital Marketing

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Completed a Digital Marketing certification, covering inbound social media strategy, digital advertising, and inbound marketing.
```

### Red & Yellow

Brand Management Course, Brand Management

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Completed a Brand Management Course, focusing on brand positioning, activation, growth, digitization, and virtualization.
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### Boston Media House

Diploma in Media Practices, Media Practices. 2014 - 2015

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Completed 1st year of study in Media Practices, covering journalism, advertising, public relations, professional skills, radio, academic literacy, and video production.
```

## Tech stack

- Mailchimp
- Figma
- Google Workspace
- WordPress
- LinkedIn Sales Navigator
- Google Ads
- Meta Business Suite
- LinkedIn Campaign Manager

To contact Babalwa, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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