# Anelia Kupenova

Anelia Kupenova is a remote worker on Himalayas, Chief People Officer at Ancient Remedies, based in United States.

Source: https://himalayas.app/@aneliakupenova

```text
Chief People Officer at Ancient Remedies who scaled the team from 60 to 100 and cut time to hire by 60%.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | United States |
| Authorized to work in | United States |
| Salary expectations | 88k+ USD |
| Job categories | Chief People Officer, Senior HR Business Partner, HR Business Partner |
| Skills | People Strategy, Organizational Design, Workforce Planning, Talent Acquisition, Recruitment, Performance Management, HR Operations, Human Capital Management, People Analytics, Compensation And Benefits, Global Employment, Employer Of Record, HR Compliance, Labor Law, Succession Planning |

## About

```text
At Ancient Remedies, I partnered with the founder and CEO to grow the team from 60 to 100 employees in six months, building a lean, AI-first People function. I implemented BambooHR and used AI in recruitment, reducing time to hire by 60%.

At Amusnet, I scaled the organization from 350 to 950+ employees in 3.5 years and built a recruitment engine delivering 220+ annual hires. I built and led a 25-person HR department, redesigned the global HR operating model, and led the implementation of SAP SuccessFactors.

At DraftKings, I created the HR roadmap for the Bulgarian hub and partnered with senior leaders through organizational change. At SBTech, I served as the principal HR partner for B2C Operations, led executive and critical technical hiring, and implemented HiBob.
```

## Experience

### Chief People Officer

Ancient Remedies. Apr 2026 - Oct 2026

```text
Partnered with the founder and CEO of a US DTC wellness and e-commerce startup to scale from 60 to 100 employees in six months, building a lean, AI-first People function. Implemented BambooHR as HCM and ATS, reducing time to hire by 60%.
```

Skills: AI, BambooHR, HCM, ATS, Employer-Of-Record, HR-Process-Automation, Workforce-Modeling, Performance-Management, Dashboarding, HR-KPIs

### Chief People Officer

Amusnet. Aug 2022 - Apr 2026

```text
Scaled headcount from 350 to 950+ in 3.5 years and built a recruitment engine delivering 220+ annual hires with an 85% target achievement rate. Built and led a 25-person HR department with nine direct reports across multiple HR functions.
```

Skills: Organizational-Scaling, Recruitment, Talent-Acquisition, HR-Operations, HR-Business-Partnership, Learning-and-Development, Employer-Branding, SAP-SuccessFactors, HCM-Implementation, Leadership-Development, Succession-Planning, Employer-Of-Record

### Senior Manager, HR Business Partnership

[DraftKings](https://himalayas.app/companies/draftkings-inc). Apr 2020 - Aug 2022

```text
Created the HR roadmap for the Bulgarian hub and aligned local operations with US corporate priorities during 100% organizational change. Coached senior leaders through rapid change and led retention, wellness, talent, and employee-relations practices.
```

Skills: HR-Business-Partnership, Employee-Relations, Retention, Wellness, Talent-Management, Coaching, Organizational-Change, HCM

### Senior HR Business Partner and B2C Operations HR Lead

SBTech. Jan 2014 - Aug 2020

```text
Served as the principal HR partner for B2C Operations, aligning people plans with business goals and Bulgaria labor requirements. Led executive and critical technical hiring, created succession plans, and managed appraisal cycles, salary reviews, and bonus structures.
```

Skills: HR-Business-Partnership, B2C-Operations, Talent-Acquisition, Succession-Planning, Performance-Management, Appraisals, Compensation, HiBob, Manager-Training, Employee-Engagement

## Education

### VUZF University

Master's Degree, HR Management, Organizational Consulting and Leadership Behavior

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Master's degree in HR Management, Organizational Consulting and Leadership Behavior.
```

### Sofia University St Kliment Ohridski

Master's Degree, HR Management and Personnel Administration

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Master's degree in HR Management and Personnel Administration.
```

## Tech stack

- BambooHR
- SAP SuccessFactors
- HiBob

To contact Anelia, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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