# Amar Shah

Amar Shah is a remote worker on Himalayas, Insights Analyst at Service Management Group, based in Canada.

Source: https://himalayas.app/@amarshah2

```text
I turn brand, customer experience, and market data into growth-driving business insights.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | Canada |
| Authorized to work in | Canada |
| Salary expectations | 60k+ USD |
| Job categories | Insights Analyst, Data Analyst, Market Research Analyst, Customer Experience Analyst, Business Analyst, Design Researcher |
| Skills | Tableau, Power BI, R, SQL, Jira, Dynata, CMIX, Market Sight, Excel, MS Access, Microsoft Word, PowerPoint, Posit, AIR, Director, Smart, ChatGpt, Text Analytics, Customer Experience Analytics, Customer Voice and Voice of Customer (VoC) Analytics, Python, JSON, Google Apps Script, Visual Studio Code, Ollama, Gemini, Claude, Questionnaire Design, Survey Programming, Machine Learning, Statistics, Econometrics, Market Research, Data Visualization, Dashboard Automation, Report Automation, Sampling, Qualitative Research, Quantitative Research, IDEO Framework, Business Requirements Documentation, Agile, KPIs, Project Management, Ethnographic Studies, Usability Testing, predictive modeling |

## What I'm looking for

```text
I'm looking to turn market, brand, and customer-experience data into practical growth decisions through mixed-methods research, analytics, dashboards, and AI-enabled reporting.
```

## About

```text
I synthesize brand and customer-experience evidence into actionable insights across restaurant, retail, CPG, consumer service, and hospitality. At Service Management Group, I identified perception drivers linked to 12% gains.

I've built AI workflows and agents for CX reporting, automating extraction, calculation, validation, planning, and storytelling while reducing reporting cycles. I also co-engineered Tableau dashboards from 30K+ records, improving trend accuracy and reducing analysis time by 32%.

My work spans questionnaire design, stratified sampling, predictive modeling, SQL analysis, ethnography, and usability testing. I bring an economics and business background to research that turns human behavior and data into practical decisions.
```

## Experience

### Insights Analyst

Service Management Group. Apr 2024 - Sep 2026

```text
Synthesized brand and customer experience evidence across global industries to uncover perception drivers linked to 12% gains. Developed AI workflows and co-engineered Tableau dashboards, reducing reporting cycles and analysis time.
```

Skills: Tableau, Power-BI, R, SQL, Jira, Dynata, Microsoft-Office, Posit, ChatGpt, Ignite-Text-Analytics, CX-Analytics, Python, JSON, Google-Apps-Script, Visual-Code, Ollama, Gemini, Claude, Questionnaire-Design, Survey-Programming, Machine-Learning, Statistics, Market-Research, Data-Visualization, Dashboard-Automation, Sampling, Qualitative-Research, Quantitative-Research, IDEO-Framework, BRD, Agile, KPIs, Project-Management

### Research and Data Analyst

Independent. Jan 2023 - Mar 2024

```text
Crafted a 91% accurate food insecurity predictive model using World Bank datasets and explored the impact of a sugar-sweetened beverage tax. Queried sales data in SQL and visualized trends in Power BI for consumer insights.
```

Skills: R, SQL, Power-BI, predictive-modeling, Data-Analysis, Statistics, Econometrics, Data-Visualization

### Design Research Fellow

InWithForward. Oct 2022 - Apr 2023

```text
Performed ethnography and usability testing to inform the redesign of group experiences, reducing no-shows. Applied the B-COM model to introduce multi-sensory interventions and analyzed user narratives to eliminate unnecessary UX experiments.
```

Skills: Ethnographic-Studies, Usability-Testing, Qualitative-Research, Design-Thinking, B-Com, Data-Analysis, UX-Research

### Junior Business Analyst

Beedie School of Business. Jan 2022 - Dec 2022

```text
Benchmarked EDI programs across 22 business peer schools and elicited stakeholder requirements through interviews and workshops. Developed evaluation matrices and proposals that influenced strategic initiatives and a four-year pilot.
```

Skills: Business-Analysis, Stakeholder-Management, BRD, Evaluation-Scoring-Matrices, Benchmarking, Requirements-Elicitation, Project-Management

## Education

### Simon Fraser University

Bachelor of Economics, Economics

```text
Bachelor of Economics with a minor in Business Administration from Simon Fraser University, completed in February 2023.
```

## Tech stack

- Tableau
- Jira
- Python
- JSON
- Gemini
- Microsoft Excel
- Visual Studio Code
- SQL
- Ollama
- ChatGPT
- Microsoft Word
- Power BI
- Microsoft PowerPoint

To contact Amar, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

## People also viewed

- [Hemanshi Marwaha](https://himalayas.app/@hemanshimarwaha): Insights and Analytics Associate, Omnicom Media Group
- [Olajumoke Akinpelu](https://himalayas.app/@olajumokeakinpelu): Customer Insight Data Specialist, Sobeys Inc
- [Komal Virk](https://himalayas.app/@komalvirk1): Student Intern, Canada
- [Lakshita Mahajan](https://himalayas.app/@lakshitamahajan): Globalink Mentor, Mitacs
- [Raj Vihari Kongara](https://himalayas.app/@rajviharikongara): AI Agent Evaluation Analyst, Mindrift
- [Harshita Gupta](https://himalayas.app/@harshitagupta): Customer Service Associate, McDonald's Canada
- [Sahil Gugnani](https://himalayas.app/@sahilgugnani): Marketing Analyst, Accenture
- [Efe Michael](https://himalayas.app/@efemichael): Data Research Analyst, Cultural Intel (Ethnicity Matters)
- [Ashik Kulanjaraveliyil Shajimon](https://himalayas.app/@ashikkulanjaraveliyi): Senior Business Analyst, DXC Technology
- [Faiz H](https://himalayas.app/@faizh): Senior Analyst, Client Analytics, Bond Brand Loyalty