# Adeyinka Adepoyigi

Adeyinka Adepoyigi is a remote worker on Himalayas, Digital Marketing Consultant at ActionAid Nigeria, based in Nigeria.

Source: https://himalayas.app/@adeyinkaadepoyigi

```text
Digital communications consultant at ACTIONAID NIGERIA who led the #NigeriaWomenMatter advocacy campaign.
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| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | Nigeria |
| Authorized to work in | Nigeria |
| Salary expectations | 30k+ USD |
| Job categories | Communications Lead, Communications Coordinator, Web Portal Manager, Knowledge Management Consultant, Digital Marketing Consultant |
| Skills | Strategic Communications, Campaign Strategy, Digital Advocacy, Knowledge Management, Communications Strategy, Digital Marketing, Stakeholder Engagement, Content Strategy, Social Media Management, Email Marketing, CRM Data Management, Donor Engagement, Digital Fundraising, SEO, Web Content Management |

## About

```text
At ACTIONAID NIGERIA, I led the #NigeriaWomenMatter digital advocacy campaign, shaping its narrative and coordinating content to increase engagement with gender equality issues. I also supported communications and documentation for research projects within the Women’s Voice and Leadership Project.

In my current ACTIONAID NIGERIA consultancy, I lead the RWVL Campaign Strategy and manage digital communications and knowledge management for the project. I developed a centralized dashboard for tracking activities, outputs, and engagement, and established systems including SharePoint structures, LearnBytes sessions, and digital newsletters.

As a Digital Marketing Consultant, I manage CRM data, supporter segmentation, email campaigns, and the CMS for the Community Sponsorship fundraising programme. Earlier, at AFRIGROWTH FOUNDATION, I improved online sign-up conversion rates from 15% to 37% in 2019 and reduced database costs by 20% through query optimization.
```

## Experience

### Digital Marketing Consultant (current)

ActionAid Nigeria. Oct 2025 - Present

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Provide technical digital marketing support to the Resource Mobilisation and Innovations unit, focusing on CRM data management, supporter engagement, and digital fundraising systems. Manage the fundraising CRM database and CMS platform, implement A/B testing, and optimize pay-per-click campaigns.
```

Skills: CRM, Email-Marketing, A-B-Testing, Pay-per-click-Advertising, SEO, Analytics, CMS, Donor-Engagement

### Knowledge Management and Digital Communications Consultant (current)

ActionAid Nigeria. Jun 2025 - Present

```text
Led the design and implementation of the RWVL Campaign Strategy and directed digital communications and knowledge management for the RWVL Project. Established knowledge management systems, managed the Feminist Hub and e-learning platform, and oversaw the Grant and Project Management System.
```

Skills: Knowledge-Management, Digital-Communication, SharePoint, Content-Strategy, Social-Media-Strategy, Analytics, E-Learning, Project-Management

### Web Portal Manager/Communications Consultant

ActionAid Nigeria. Jul 2020 - Sep 2024

```text
Provided technical support to over 100 organizations in website development, social media management, and SEO. Led the #NigeriaWomenMatter campaign, developed strategic communication plans, and managed WordPress websites, including security, performance, and content updates.
```

Skills: WordPress, SEO, Social-Media-Management, Web-Development, Content-Management, Campaign-Strategy, Stakeholder-Engagement, Security, DNS, CPanel

### Communications Coordinator

AfriGrowth Foundation. Mar 2016 - Jun 2020

```text
Designed lead generation websites, created SEO-optimized content, and managed web applications and databases. Improved online sign-up conversion rates from 15% to 37% and optimized database queries to reduce costs by 20%.
```

Skills: SEO, Web-Development, Database-Management, Social-Media-Strategy, Content-Creation, Performance-Analysis, Security, WordPress

### Research and Development Officer

RFID Research Center. Sep 2015 - Mar 2016

```text
Developed and managed the organization's website and optimized inventory tracking with database solutions. Designed and built mobile applications for RFID devices to improve tracking accuracy and operational efficiency.
```

Skills: Web-Development, Database-Management, Mobile-Application-Developer, RFID, Inventory-Management

## Education

### MIVA Open University of Nigeria

Bachelor of Science, Information and Communication Technology

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Pursuing a Bachelor of Science in Information and Communication Technology.
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### National Institute of Information Technology

Honors Diploma, Information Technology

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Earned an Honors Diploma in Information Technology in April 2014.
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## Tech stack

- WordPress
- cPanel
- Microsoft OneDrive

To contact Adeyinka, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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