Senior Digital Analytics Implementation Specialist - CDH - Remote

This position calls for a highly skilled Senior Digital Analytics Implementation Specialist to support advanced engineering tasks, and implement strategies across an enterprise ecosystem of internal and externally facing Mayo or vendor hosted digital web and mobile properties supporting content for demand generation, marketing and ecommerce businesses. Typical tasks include, mentoring other engineers, integrating, implementing new configurations.

The Senior Digital Analytics Implementation Specialist will:
• Acquire domain subject matter expertise across a range of IT systems supported by Mayo and vendor hosted websites documenting learnings centrally.

• Build, operationalize and scale solutions to automate routine tasks (e.g. regression tests, user access, other).
• Optimize existing data architecture and queries to scale across terabytes of data for visualization consumption.
• Identify analytics opportunities and communicate with product owners.
• Train and mentor digital analytics implementation specialists
• Compile and construct analytics specification requirements
• Implement tracking technologies, pixels and cookies,
• Construct and perform technical audits,
• Perform manual and/or automated regression testing
• Update tag management and analytics technical configurations.
• Prototype, and code, solutions to integrate digital web analytics platforms data with other data sources, using technologies such as Google Analytics 360 , BigQuery and/or Analytics Reporting APIs.
• Engage key technical & subject matter experts across the business for knowledge capture into the digital analytics solutions.
• Provide core analytics technical requirements to Product Management, IT and UX Design teams.
• Work on a team of Digital Analytics Implementation Specialists, A/B Testing, SEO, Data Privacy and Enterprise Analytics Analysts who support data privacy and analyze data across digital and non-digital data sources.
• Develop a trusted advocate relationship with internal and external customer constituents.
• Drive repeatability in solution architectures.
• Foster an environment that encourages innovation, creative risk taking, speed and agility

The Senior Digital Analytics Implementation Specialist uses automation techniques, creates and maintains standards, and oversees the work of contractors/vendors. The Senior Digital Analytics Implementation Specialist participates and leads process improvement to ensure analytics are a part of development cycles and business delivery. This role will develop strong working relationships with all touchpoints across the data lifecycle, innovate and refine current data structures following best practices.

The Senior Digital Analytics Implementation Specialist mentors and coaches other Digital Analytics team members, peers, interns, consultants and contractors. The Senior Digital Analytics Implementation Specialist will play a key role in developing, executing and updating the technical strategy for providing a self-service environment and intake system for Digital Analytics service requests.

This vacancy is not eligible for sponsorship/ we will not sponsor or transfer visas for this position.Also, Mayo Clinic DOES NOT participate in the F-1 STEM OPT extension program.

This position will accept applications until 5/3/2024. This deadline may be extended if the necessary candidate pool is not met by this date.

Minimum BS/BA in Computer Science, or other technical degree.
5 years experience with Digital Analytics architecture/tools (tag management systems, Google Marketing Platform, BigQuery, Adobe, other tools) and implementations.
Aptitude for the use of complex digital tracking solutions
At least 3 years advanced level experience with web technology (JavaScript, data layers).
At least 3 years experience with digital analytics analysis, defining KPIs and segmentations.
At least 1 year experience with big data (BigQuery) or other big data technologies.

Experience leading implementations

Experience managing the technical work across multiple competing projects.
At least 3 years experience with SQL, familiarity with visualization tools such as Tableau, Spotfire or Tibco, QlikView required.

Experience with big data configurations, schema, API, data warehouse management tasks.
Advanced experience with debugging tools, Sitecore CMS, data layer, HTML, DOM variables, CSS, JavaScript, jQuery and developing custom tag solutions through TMS or traditional methods. Must have solid business experience and skills working collaboratively and professionally and have strong written and verbal communication skills. Experience working in a fast paced deadline oriented environment.

Ability to think critically, interpret and understand requirements in order to build tagging solutions based on market and GBS Web and analytics strategy. Ability to translate business requirements into technical plans and reporting solutions in order to analyze data, interpret results and recommend solutions to enable teams to make decisions around optimizing or understanding product investments. Keen problem solving abilities. Strong attention to detail, excellent organizational skills, ability to work independently, manage multiple projects/responsibilities.. High level of proficiency using Microsoft Office applications including Excel, Access and Outlook. Must be self-motivated. Must be a team player with a strong desire to win by collaborating.
Experience integrating a variety of analytics technology such as Google Analytics 360, Invoca, Optimizely, Qualtrics, Botify
Strong analytical and problem resolution skills - effectively evaluates information/data to make decisions; anticipates obstacles and develops plans to resolve.
Applicants who have digital analytics, TMS or related IT certifications will have priority over candidates who are not certified digital analytics analysts.